Issues in the Economics of Advertising
Bibliographic Data
| ID | 9713360 |
|---|---|
| Authors | Charles K Rowley (University of York, corresponding author), J L Simon |
| Year | 1971 |
| Volume | 81 |
| Issue | 324 |
| Pages | 958 |
| Publication date | 1971-12-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | The Economic Journal (JOURNAL) |
| Journal identifiers | ISSN: 0013-0133 • E-ISSN: 1468-0297 |
| Publisher | Oxford University Press (OUP) (PUBLISHER) |
| DOI | 10.2307/2230343 |
| OpenAlex | W2322694959 |
| Language | EN |
| Citations received | 5 |
Journal Article Simon (J. L.). Issues in the Economics of Advertising By C. K. Rowley Get access Issues in the Economics of Advertising. C. K. Rowley C. K. Rowley University of York Search for other works by this author on: Oxford Academic Google Scholar The Economic Journal, Volume 81, Issue 324, 1 December 1971, Pages 958–960, https://doi.org/10.2307/2230343 Published: 01 December 1971
Advertising · Business · Economics · Library science · Media studies · Positive economics · Sociology · Computer Science · Consumer Market Behavior and Pricing · Merger and Competition Analysis
| Unique citing works | 5 |
|---|---|
| Citations per year | 0,14 |
| Citation span | 1990 - 2008 (19) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 5 |