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Regulating Access to Transnational Satellite Television

Shifting Government Policies in Northeast Asia

Bibliographic Data

ID9848091
AuthorsAmos Owen Thomas (corresponding author)
Year1999
Volume61
Issue3-4
Pages243-254
Publication date1999-07-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueGazette (Leiden Netherlands (JOURNAL)
Journal identifiersISSN: 0016-5492 • E-ISSN: 1460-3594
PublisherSAGE Publications (PUBLISHER • US)
DOI10.1177/0016549299061003004
OpenAlexW1991561470
LanguageEN
Citations received4
References cited8

The advent of transnational satellite television in the early 1990s caught Asian governments unawares. It captured the imagination of audiences in many countries under the footprint of satellite broadcast, who had long been accustomed to unimaginative public broadcasting and/or government-controlled commercial broadcasting. The new transnational medium fostered a dramatic growth in the sales of satellite dish antennae and the establishment of cable networks, illegal and quasi-legal. Complacent about their dominant market shares, domestic broadcasters were often slow to face up to any threat to their audience shares. Overtaken by events, governments in the region naturally reacted with a range of regulations and policies to what was perceived as cultural imperialism which would undermine their national sociocultural agenda. This article develops a typology of policies concerning consumer access to the new medium adopted by governments in Northeast Asia and their metamorphoses over the first five years. Since the regulatory policies are not sufficient explanations of the impact on the domestic media industry, this article also discusses other significant factors in the penetration of STAR TV, the pioneering transnational television broadcaster

Advertising · Broadcast television systems · Broadcasting (networking · Business · Commercial broadcasting · Geography · Government (linguistics · Political science · Public broadcasting · Satellite · Satellite broadcasting · Telecommunications · Typology · Asian Culture and Media Studies · China's Socioeconomic Reforms and Governance · Engineering · Japanese History and Culture

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Unique citing works4
Citations per year0,21
Citation span2007 - 2011 (5)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 4

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