Brett Hutchins
Biographic Data
| ID | 252916 |
|---|---|
| NAME | Brett Hutchins |
| GIVEN NAMES | Brett |
| FAMILY NAME | Hutchins |
| SIGNATURE | HUTCHINS B |
| AFFILIATIONS | Monash University |
| ORCID | 0000-0002-8505-9620 |
| VERIFIED | Yes |
| TOTAL WORKS | 43 |
| TOTAL CITATIONS | 309 |
| AUTHOR COUNT | 41 |
| EDITOR COUNT | 2 |
| FIRST PUBLICATION YEAR | 1909 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 10 |
Financialising leisure: Non-Fungible Tokens (NFTs), collectables and commodification without limit
The profile of blockchain-based technologies such as collectable non-fungible tokens (NFTs) has ascended rapidly in recent years. This ascent is evident by major sponsorships of sporting teams, leagues and stadiums, licencing deals, NFT ‘drops’, and advertising campaigns. This article explains and analyses these complex and fast-changing developments using a political economy of communication approach that is linked to the field of leisure studie…
The political potential of fun: Envisioning feminist movement-based leisure at a women-only playground in India
Movement-based leisure practices and sport are popularly assumed to be ‘fun’. But many analyses of these activities do not examine the idea of fun closely, instead focusing on performance, efficiency or health benefits. This article presents such an examination, analysing how a women-only playground in rural Kerala in India activates an embodied feminist politics of leisure through fun, including the complex tensions it invokes. These politics an…
Contesting the climate breakdown: Athlete activism, documentary and the environmentalism of Australia's David Pocock
David Pocock is a pivotal sporting, cultural and political figure in Australia. His profile as a former professional rugby union player, national team captain, and current federal politician affords him a unique platform to advocate for environmental protection and climate action. This article traces Pocock's transition from athlete to activist to politician by investigating two documentary-related productions. Deploying an ecocritical analysis t…
Carbon Partners' and Collaborative Greenwashing: The Sustainability Partnership Between Dow Chemical and the Olympic Games
The multinational corporation, Dow Chemical, became the first-ever 'Official Carbon Partner' of the Olympic Games in 2017, promising to offset the emissions generated by the staging of the Games and associated activities. This article critically analyzes the Partnership's promotional campaign, comprised of rhetorical claims that such 'game-changing' collaborations are 'redefining the role of business in society' in responding to the climate emerg…
Keeping it free: Sport television and public policy in Australia
This article addresses issues surrounding changes in television in the digital age, focusing specifically on questions of cultural citizenship as they relate to sport on television. It considers the curious neglect of sport in the Australian Government’s 2020 ‘Media Reform Green Paper: Modernising television regulation in Australia’, especially given its focus on the current problems of free-to-air (FTA) television and the importance of sport to …
Power Struggles in a Small Town Community: The Intersection of Rural Environmental Protest, Politics, and Hyperlocal News Media
This article presents an in-depth case study of large-scale conflict in a small town, and reveals the complex ways that community groups and activism, hyperlocal news media, and political power intersect through rural environmental disputes. An important but under-recognized feature of such conflicts is the unique role performed by notions of rurality in the construction of environmental protests, discourses, and decisions; that is, the ways in w…
The co-evolution of government risk communication practice and context for environmental health emergencies
Environmental health emergencies, such as smoke events from bushfires and chemical fires, present a significant threat to human health. Risk communication is a key aspect of the public health response. However, recurring public criticism of government communication during these emergencies indicates that communication practice is not yet adequate. Improving communication requires a deeper understanding of risk communication practice. Despite exte…
Over-the-top sport: Live streaming services, changing coverage rights markets and the growth of media sport portals
The growth of over-the-top (OTT) Internet and mobile video streaming services is a major development in the distribution, transmission and consumption of global media sport. Heavily capitalised services such as Tencent Video, DAZN and Amazon Prime Video are intervening in coverage rights markets and changing how live sport is experienced and shared across television, computer, game console, tablet and smartphone screens. This article identifies a…
Mobile Media Sport: The Case for Building a Mobile Media and Communications Research Agenda
Media sport researchers are frequently neglecting to analyse the rise, effects, and meanings of mobile media and communications. This situation is partly explained by the fact mobile media encompass practices, technologies, and markets that are grounded historically in the telecommunications and information technology industries, which sit apart from the broadcast (radio and television) and print (newspapers and magazines) media that dominated th…
The primacy of sports television: Olympic media, social networking services, and multi-screen viewing during the Rio 2016 games
The Olympic Games are a global sports mega-event where the aggregation of mass audiences is still observable at a time when multiplying forms of personalized connective media - digital, mobile and social - are making inroads into media consumption habits. Using the 2016 summer Olympics in Rio de Janeiro, Brazil, as a case study, this article examines the intersections between (1) broadcast television coverage of the Games, (2) digital live stream…
The Many Modalities of Social Networking: The Role of Twitter in Greens Politics
The popular microblogging service, Twitter, contains a variety of potential orientations—interpersonal, broadcast, news, advertising, public service, political, and so on—in its operation and applications. As an evolving social media platform, specificity and context are essential in understanding its significance and use-value. This paper investigates the multiple modalities of Twitter in the context of formal politics and, in particular, the Gr…
We don’t need no stinking smartphones!’ Live stadium sports events, mediatization, and the non-use of mobile media
The continuing institutional interpenetration of the sports, media, and digital technology industries makes professional sports an unlikely setting for protest against the use of media. Yet, major stadiums and arenas are serving as sites where the deepening reach and influence of media in lived social and cultural experiences are reflected upon and debated. Drawing upon the concept of mediatization, this article analyzes conflicts over the spread…
Theorizing the enactment of mediatized environmental conflict
Contemporary ‘mediatized environmental conflict’ involves complex interactions between (i) activist strategies and campaigns, (ii) journalism practices and news reporting, (iii) formal politics and decision-making processes, and (iv) industry activities and trade. This article theorizes how these interactions occur, drawing on evidence produced by a nine-year period of investigation into environmental media practices, content and technologies. In…
Media Sport: Practice, Culture and Innovation
This article introduces the special issue on Media Sport: Practice, Culture and Innovation, and outlines the overall objectives and focus of the eight collected essays. The tripartite of 'practice, culture and innovation' encapsulates emerging themes in the study of media sport that connect with core (inter-)disciplinary concerns in and around communications and media studies: (1) media practice and what people do in relation to media; (2) the ro…
Twitter: Follow the Money and Look Beyond Sports
In this Twitter Research Forum essay, Brett Hutchins, a leading researcher on the increasing digitization of sports media, reflects on the use value of Twitter for sports media researchers. Noting the ease of data collection concerning Twitter, Hutchins argues that the novelty of Twitter is insufficient justification for analyzing a limited sample of tweets. It is suggested that future research needs to examine Twitter’s status as a commercial en…
Sport on the Move: The Unfolding Impact of Mobile Communications on the Media Sport Content Economy
The increased popularity of mobile smartphones and tablet computers in developed economies is transforming how and where sports footage, highlights and information are accessed. These developments are contributing to new commercial arrangements in the media sport sector, as well as legal conflicts over sought-after content that is transferable and reproduced across broadcast (pay-for-view and free-to-air television), online (desktop and laptop co…
Environmental Conflict and the Media
Has the hype associated with the «revolutionary» potential of the World Wide Web and digital media for environmental activism been muted by the past two decades of lived experience? What are the empirical realities of the prevailing media landscape? Using a range of related disciplinary perspectives, the contributors to this book analyze and explain the complicated relationship between environmental conflict and the media. They shine light on why…
Digital Media Sport: Technology, Power and Culture in the Network Society
1. Introduction: Sport in the Network Society and Why it Matters Brett Hutchins & David Rowe Part One: Evolving Technologies, Platforms and Markets 2. Sport and the Rise of Mobile Media Gerard Goggin 3. Desktop Day Games: Workspace Media, Multitasking and the Digital Baseball Fan Ethan Tussey 4. SporTV: The Legacies and Power of Television Ben Goldsmith 5. The Struggle for Platform Leadership in the European Sports Broadcasting Market Tom Evens &…
Sport Beyond Television: The Internet, Digital Media and the Rise of Networked Media Sport
Television is no longer the only screen delivering footage and news to people about sport. Computers, the Internet, Web, mobile and other digital media are increasingly important technologies in the production and consumption of sports media. Sport Beyond Television analyzes the changes that have given rise to this situation, combining theoretical insights with original evidence collected through extensive research and interviews with people work…
Sport Beyond Television
Television is no longer the only screen delivering footage and news to people about sport. Computers, the Internet, Web, mobile and other digital media are increasingly important technologies in the production and consumption of sports media. Sport Beyond Television analyzes the changes that have given rise to this situation, combining theoretical insights with original evidence collected through extensive research and interviews with people work…
The power of the unseen: Environmental Conflict, the Media and Invisibility
This article critically revisits the operation of ‘mediated visibility’ in the context of environmental conflict. Challenger groups have long gained access to news media and influenced political decision-makers by staging highly visible protest events that draw public attention to environmental threats and destruction. The advent of the world-wide web and digital media tools has since added to the tactical arsenal available to groups wanting to i…
Soft journalism, politics and environmental risk: An Australian story
Complex environmental science issues are regularly reported by the news media in highly personalized and symbolic terms in order to make the consequences of environmental degradation and risk comprehensible to the public. This article presents a case study showing how the tension between political statements, human-interest narratives and scientific credibility in this style of reporting can undercut citizen-led claims about environmental risk fa…
High-Stakes Television: Fan Engagement, Market Literacy and the Battle for Sports Content
Televised on Network Ten's new digital multi-channel One HD in April 2010, the Foot Locker Elite Classic - High Stakes Hoops (HSH) was a one-off made-for-television event. Highlighting an intersection between media policy decisions, fan culture and sports media, this basketball tournament is an unlikely source of insight into the contemporary media marketplace. The event was born out of changing television industry conditions. It served the mutua…
Contradictions in media sport culture: The reinscription of football supporter traditions through online media
The website MyFootballClub offers a novel experience for football fans. Through the design and operation of a website, it attempts to reinvigorate fan participation in a heavily mediated, multibillion-dollar global industry. Charging a membership fee of £35 (47), MFC purchased a controlling stake in a non-league English football club, with power over management decisions handed to online members. Attracting more than 30,000 members from over 70 n…
The Acceleration of Media Sport Culture: Twitter, telepresence and online messaging
There has been a rapid and widespread increase in the use of the micro-blogging and social networking platform Twitter (http://twitter.com) by professional athletes, sports clubs, leagues and fans. For instance, 'tweets' or messages of up to 140 characters offer high-profile athletes like Lance Armstrong (cycling), Serena Williams (tennis), Usain Bolt (track and field), Lote Tuqiri (rugby) and Shaquille O'Neal (basketball) the ability to communic…
The power of the unseen: Environmental Conflict, the Media and Invisibility
This article critically revisits the operation of ‘mediated visibility’ in the context of environmental conflict. Challenger groups have long gained access to news media and influenced political decision-makers by staging highly visible protest events that draw public attention to environmental threats and destruction. The advent of the world-wide web and digital media tools has since added to the tactical arsenal available to groups wanting to i…
The Acceleration of Media Sport Culture: Twitter, telepresence and online messaging
There has been a rapid and widespread increase in the use of the micro-blogging and social networking platform Twitter (http://twitter.com) by professional athletes, sports clubs, leagues and fans. For instance, 'tweets' or messages of up to 140 characters offer high-profile athletes like Lance Armstrong (cycling), Serena Williams (tennis), Usain Bolt (track and field), Lote Tuqiri (rugby) and Shaquille O'Neal (basketball) the ability to communic…
Environmental protest and tap-dancing with the media in the information age
Environmental politics and values gain legitimacy through their constant presence in the media. This article outlines and critiques a theoretical approach that can increase understanding of the relationship between environmental protest and news media representation. Manuel Castells, pre-eminent theorist of the information age and 'the network society', is useful in this regard. He describes the relationship between media organizations and enviro…
From Broadcast Scarcity to Digital Plenitude: The Changing Dynamics of the Media Sport Content Economy
This essay traces and analyzes emerging zones of conflict as the transmission of popular sport content shifts from the historically dominant platform of broadcast television to the online environment of the Internet and World Wide Web (WWW). These conflicts are many and marked, underpinned by a shift in the media sport content economy in terms of the production, distribution and consumption of content. This economy is conceptualized as moving fro…
Signs of meta-change in second modernity: The growth of e-sport and the World Cyber Games
Media, communication and information flows now define the logic and structure of social relations, a situation that affects almost every dimension of cultural life and activity. This article analyses the transformation of the relationship between computer gaming, media and sport in the global age of 'second modernity'. This analysis is undertaken through a critical case study of the World Cyber Games (WCG). This popular event and the 'cyber-athle…
Contradictions in media sport culture: The reinscription of football supporter traditions through online media
The website MyFootballClub offers a novel experience for football fans. Through the design and operation of a website, it attempts to reinvigorate fan participation in a heavily mediated, multibillion-dollar global industry. Charging a membership fee of £35 (47), MFC purchased a controlling stake in a non-league English football club, with power over management decisions handed to online members. Attracting more than 30,000 members from over 70 n…
Theorizing the enactment of mediatized environmental conflict
Contemporary ‘mediatized environmental conflict’ involves complex interactions between (i) activist strategies and campaigns, (ii) journalism practices and news reporting, (iii) formal politics and decision-making processes, and (iv) industry activities and trade. This article theorizes how these interactions occur, drawing on evidence produced by a nine-year period of investigation into environmental media practices, content and technologies. In…
Power games: Environmental protest, news media and the internet
Print and electronic news media have played a central role in environmentalpolitics for 30 years: negotiating access, shaping meanings, circulating symbols.Environmentalists have responded with strategies and tactics createdfor and communicated through the news media. Protest action is one suchstrategy that has become reflexively conditioned to an unprecedented levelin its pursuit of media attention (Cottle, 2008: 853). It is for this reason that…
Over-the-top sport: Live streaming services, changing coverage rights markets and the growth of media sport portals
The growth of over-the-top (OTT) Internet and mobile video streaming services is a major development in the distribution, transmission and consumption of global media sport. Heavily capitalised services such as Tencent Video, DAZN and Amazon Prime Video are intervening in coverage rights markets and changing how live sport is experienced and shared across television, computer, game console, tablet and smartphone screens. This article identifies a…
Sport on the Move: The Unfolding Impact of Mobile Communications on the Media Sport Content Economy
The increased popularity of mobile smartphones and tablet computers in developed economies is transforming how and where sports footage, highlights and information are accessed. These developments are contributing to new commercial arrangements in the media sport sector, as well as legal conflicts over sought-after content that is transferable and reproduced across broadcast (pay-for-view and free-to-air television), online (desktop and laptop co…
Mobile Media Sport: The Case for Building a Mobile Media and Communications Research Agenda
Media sport researchers are frequently neglecting to analyse the rise, effects, and meanings of mobile media and communications. This situation is partly explained by the fact mobile media encompass practices, technologies, and markets that are grounded historically in the telecommunications and information technology industries, which sit apart from the broadcast (radio and television) and print (newspapers and magazines) media that dominated th…
It’s Fantasy Football Made Real”: Networked Media Sport, the Internet, and the Hybrid Reality of Myfootballclub
MyFootballClub (MFC) is a popular computer game, Web site, online networking experiment, business model, and an actual soccer club. This article uses MFC to address the question of how networked media sport is reshaping the media sports cultural complex (Rowe, 2004). Our aim is to show how the professionalization and mediatization of sport has created a longing to reconstruct a kind of communitas around supporter participation in the ownership an…
Soft journalism, politics and environmental risk: An Australian story
Complex environmental science issues are regularly reported by the news media in highly personalized and symbolic terms in order to make the consequences of environmental degradation and risk comprehensible to the public. This article presents a case study showing how the tension between political statements, human-interest narratives and scientific credibility in this style of reporting can undercut citizen-led claims about environmental risk fa…
Losing Control of the Ball: The Political Economy of Football and the Media in Australia
This article examines the political economy of one of Australia’s prominent football codes: Rugby League. A Marxist-influenced political economy approach is used to emphasize processes of domination, subordination, and resistance in the production and reproduction of power relations within capitalist sporting relations and structures. Analysis, framed around the concepts of MediaSport and the media sport cultural complex, shows how Rugby League i…
Australian rugby league and violence 1970 to 1995: A Case Study in the Maintenance of Masculine Hegemony
The intersecting issues of violence and masculinity are central to Australian rugby league. Positively sanctioned violence is explicitly linked to the all-male preserve of rugby league, with physical violence and domination being an historically naturalised way of performing masculinity in this context. These characteristics see this sport perform as a 'flag-carrier' of masculinity in Australian society. This paper utilises Connell's concept of t…
We don’t need no stinking smartphones!’ Live stadium sports events, mediatization, and the non-use of mobile media
The continuing institutional interpenetration of the sports, media, and digital technology industries makes professional sports an unlikely setting for protest against the use of media. Yet, major stadiums and arenas are serving as sites where the deepening reach and influence of media in lived social and cultural experiences are reflected upon and debated. Drawing upon the concept of mediatization, this article analyzes conflicts over the spread…
Public culture, independent online news and the Tasmanian Times
This article presents a case study of an independent online news site, the Tasmanian Times (http://www.tasmaniantimes.com), to highlight and analyse a number of critical issues in contemporary media culture and journalism practice. These issues include the social and political functions of online news sources, the interplay between contending discourses of `quality' and `tabloid' journalism, the role of celebrity culture and reporting in news med…
The primacy of sports television: Olympic media, social networking services, and multi-screen viewing during the Rio 2016 games
The Olympic Games are a global sports mega-event where the aggregation of mass audiences is still observable at a time when multiplying forms of personalized connective media - digital, mobile and social - are making inroads into media consumption habits. Using the 2016 summer Olympics in Rio de Janeiro, Brazil, as a case study, this article examines the intersections between (1) broadcast television coverage of the Games, (2) digital live stream…
Castells, regional news media and the information age
In an age of global media and information, the local—the sub‐national, grassroots and regional—is often mentioned and discussed, but rarely investigated and carefully considered (Sreberny‐Mohammadi
Carbon Partners' and Collaborative Greenwashing: The Sustainability Partnership Between Dow Chemical and the Olympic Games
The multinational corporation, Dow Chemical, became the first-ever 'Official Carbon Partner' of the Olympic Games in 2017, promising to offset the emissions generated by the staging of the Games and associated activities. This article critically analyzes the Partnership's promotional campaign, comprised of rhetorical claims that such 'game-changing' collaborations are 'redefining the role of business in society' in responding to the climate emerg…
Keeping it free: Sport television and public policy in Australia
This article addresses issues surrounding changes in television in the digital age, focusing specifically on questions of cultural citizenship as they relate to sport on television. It considers the curious neglect of sport in the Australian Government’s 2020 ‘Media Reform Green Paper: Modernising television regulation in Australia’, especially given its focus on the current problems of free-to-air (FTA) television and the importance of sport to …
Power Struggles in a Small Town Community: The Intersection of Rural Environmental Protest, Politics, and Hyperlocal News Media
This article presents an in-depth case study of large-scale conflict in a small town, and reveals the complex ways that community groups and activism, hyperlocal news media, and political power intersect through rural environmental disputes. An important but under-recognized feature of such conflicts is the unique role performed by notions of rurality in the construction of environmental protests, discourses, and decisions; that is, the ways in w…
From independence to a reconstituted hegemony: Rugby league and television in Australia
(1998). From independence to a reconstituted hegemony: Rugby league and television in Australia. Journal of Australian Studies: Vol. 22, Everyday wonders, pp. 134-147
Social‐conservatism, Australian politics and cricket: The triumvirate of Prime Minister John Howard, Sir Robert Menzies and Sir Donald Bradman
Selling Permissible Violence: The Commodification of Australian Rugby League 1970-1995
This study uses figurational theory to analyse the articulations between standards of violence control and commodification in Australian rugby league between 1970 and 1995. It is argued that the interdependent social processes of violence regulation and commodification cannot be reduced to a simple cause-and-effect mechanism. Instead, it is imperative to comprehend that myriad social processes interweave to produce fluctuating standards of violen…
Makers of Our Clothes
Selling Permissible Violence: The Commodification of Australian Rugby League 1970-1995
This study uses figurational theory to analyse the articulations between standards of violence control and commodification in Australian rugby league between 1970 and 1995. It is argued that the interdependent social processes of violence regulation and commodification cannot be reduced to a simple cause-and-effect mechanism. Instead, it is imperative to comprehend that myriad social processes interweave to produce fluctuating standards of violen…
From independence to a reconstituted hegemony: Rugby league and television in Australia
(1998). From independence to a reconstituted hegemony: Rugby league and television in Australia. Journal of Australian Studies: Vol. 22, Everyday wonders, pp. 134-147
Australian rugby league and violence 1970 to 1995: A Case Study in the Maintenance of Masculine Hegemony
The intersecting issues of violence and masculinity are central to Australian rugby league. Positively sanctioned violence is explicitly linked to the all-male preserve of rugby league, with physical violence and domination being an historically naturalised way of performing masculinity in this context. These characteristics see this sport perform as a 'flag-carrier' of masculinity in Australian society. This paper utilises Connell's concept of t…
Social‐conservatism, Australian politics and cricket: The triumvirate of Prime Minister John Howard, Sir Robert Menzies and Sir Donald Bradman
JAS Review of books
David Hendy, Radio in the Global Age, Polity Press, Cambridge, 2000, pp 260, pb $53.90. Rob Johnson, Cash for Comment: The Seduction of Journo Culture, Pluto Press, Annandale, 2000, pp 286, pb $32.95. J Mohan Malik (ed.), Australia's Security in the 21st Century, Allen & Unwin, Sydney, 1999, 304 pp, $32.95. Andrew McGahan, Last Drinks, Allen & Unwin, Sydney, 2000, pp 377, pb $24.95. Eve Langley, The Pea‐Pickers (1942), A&R Classics, Sydney, 2001,…
JAS review of books
D A Low (ed), Keith Hancock: The Legacies of an Historian, Melbourne University Press, 2001, pp 303, $32.95. Helen Jefferson Lenskyj, Inside the Olympic Industry: Power, Politics, and Activism, State University of New York Press, 2000, pp 216, pb US$44.00. Douglas R G Sellick, Antarctica: First Impressions 1773‐1930, Fremantle Arts Centre Press, 2001, pp 256, pb $29.95. Pamela Jeanne Fulton (ed), The Minerva Journal of John Washington Price, Melb…
Losing Control of the Ball: The Political Economy of Football and the Media in Australia
This article examines the political economy of one of Australia’s prominent football codes: Rugby League. A Marxist-influenced political economy approach is used to emphasize processes of domination, subordination, and resistance in the production and reproduction of power relations within capitalist sporting relations and structures. Analysis, framed around the concepts of MediaSport and the media sport cultural complex, shows how Rugby League i…
Castells, regional news media and the information age
In an age of global media and information, the local—the sub‐national, grassroots and regional—is often mentioned and discussed, but rarely investigated and carefully considered (Sreberny‐Mohammadi
The boy from bowral’: The role of the bush in the legend of Sir Donald Bradman
The Australian cricketer, Sir Donald Bradman, signifies the Australian icon and is figured as a symbol of national building and a worthy successor to the pioneering explorers and pastoralists upon whom the Australian legend was founded. He as the boy from Bowral creates an image befitting an Australian hero because he was country born and bred boy, white, heterosexual, able-bodied and a sporting male
Environmental protest and tap-dancing with the media in the information age
Environmental politics and values gain legitimacy through their constant presence in the media. This article outlines and critiques a theoretical approach that can increase understanding of the relationship between environmental protest and news media representation. Manuel Castells, pre-eminent theorist of the information age and 'the network society', is useful in this regard. He describes the relationship between media organizations and enviro…
Social Cohesion in Australia
Australia's reputation as a successful large scale immigrant-receiving nation is well formed. In the latest wave, not only have millions of diverse people arrived in the post-war period from 1945 to a growing, high income, good employment economy; but the society absorbing them has remained stable and cohesive. This is not to say that it has been entirely plain sailing - sensitive debate, isolated interethnic violence, and the degree of migrant g…
Public culture, independent online news and the Tasmanian Times
This article presents a case study of an independent online news site, the Tasmanian Times (http://www.tasmaniantimes.com), to highlight and analyse a number of critical issues in contemporary media culture and journalism practice. These issues include the social and political functions of online news sources, the interplay between contending discourses of `quality' and `tabloid' journalism, the role of celebrity culture and reporting in news med…
Signs of meta-change in second modernity: The growth of e-sport and the World Cyber Games
Media, communication and information flows now define the logic and structure of social relations, a situation that affects almost every dimension of cultural life and activity. This article analyses the transformation of the relationship between computer gaming, media and sport in the global age of 'second modernity'. This analysis is undertaken through a critical case study of the World Cyber Games (WCG). This popular event and the 'cyber-athle…
From Broadcast Scarcity to Digital Plenitude: The Changing Dynamics of the Media Sport Content Economy
This essay traces and analyzes emerging zones of conflict as the transmission of popular sport content shifts from the historically dominant platform of broadcast television to the online environment of the Internet and World Wide Web (WWW). These conflicts are many and marked, underpinned by a shift in the media sport content economy in terms of the production, distribution and consumption of content. This economy is conceptualized as moving fro…
It’s Fantasy Football Made Real”: Networked Media Sport, the Internet, and the Hybrid Reality of Myfootballclub
MyFootballClub (MFC) is a popular computer game, Web site, online networking experiment, business model, and an actual soccer club. This article uses MFC to address the question of how networked media sport is reshaping the media sports cultural complex (Rowe, 2004). Our aim is to show how the professionalization and mediatization of sport has created a longing to reconstruct a kind of communitas around supporter participation in the ownership an…
Power games: Environmental protest, news media and the internet
Print and electronic news media have played a central role in environmentalpolitics for 30 years: negotiating access, shaping meanings, circulating symbols.Environmentalists have responded with strategies and tactics createdfor and communicated through the news media. Protest action is one suchstrategy that has become reflexively conditioned to an unprecedented levelin its pursuit of media attention (Cottle, 2008: 853). It is for this reason that…
Balancing the Digital Democratic Deficit? E-Government
This article responds to Thomas's (2004) call for investigation into how the internet and World Wide Web are changing government in Australia. It first discusses e-government principles and policies at the federal level, and then investigates initiatives and events in one of Australia's most populous municipalities, the City of Casey in Melbourne's southeast. The objective of this approach is to understand the broader context of e-government poli…
Contradictions in media sport culture: The reinscription of football supporter traditions through online media
The website MyFootballClub offers a novel experience for football fans. Through the design and operation of a website, it attempts to reinvigorate fan participation in a heavily mediated, multibillion-dollar global industry. Charging a membership fee of £35 (47), MFC purchased a controlling stake in a non-league English football club, with power over management decisions handed to online members. Attracting more than 30,000 members from over 70 n…
The Acceleration of Media Sport Culture: Twitter, telepresence and online messaging
There has been a rapid and widespread increase in the use of the micro-blogging and social networking platform Twitter (http://twitter.com) by professional athletes, sports clubs, leagues and fans. For instance, 'tweets' or messages of up to 140 characters offer high-profile athletes like Lance Armstrong (cycling), Serena Williams (tennis), Usain Bolt (track and field), Lote Tuqiri (rugby) and Shaquille O'Neal (basketball) the ability to communic…
Soft journalism, politics and environmental risk: An Australian story
Complex environmental science issues are regularly reported by the news media in highly personalized and symbolic terms in order to make the consequences of environmental degradation and risk comprehensible to the public. This article presents a case study showing how the tension between political statements, human-interest narratives and scientific credibility in this style of reporting can undercut citizen-led claims about environmental risk fa…
High-Stakes Television: Fan Engagement, Market Literacy and the Battle for Sports Content
Televised on Network Ten's new digital multi-channel One HD in April 2010, the Foot Locker Elite Classic - High Stakes Hoops (HSH) was a one-off made-for-television event. Highlighting an intersection between media policy decisions, fan culture and sports media, this basketball tournament is an unlikely source of insight into the contemporary media marketplace. The event was born out of changing television industry conditions. It served the mutua…
Sport Beyond Television: The Internet, Digital Media and the Rise of Networked Media Sport
Television is no longer the only screen delivering footage and news to people about sport. Computers, the Internet, Web, mobile and other digital media are increasingly important technologies in the production and consumption of sports media. Sport Beyond Television analyzes the changes that have given rise to this situation, combining theoretical insights with original evidence collected through extensive research and interviews with people work…
Sport Beyond Television
Television is no longer the only screen delivering footage and news to people about sport. Computers, the Internet, Web, mobile and other digital media are increasingly important technologies in the production and consumption of sports media. Sport Beyond Television analyzes the changes that have given rise to this situation, combining theoretical insights with original evidence collected through extensive research and interviews with people work…
The power of the unseen: Environmental Conflict, the Media and Invisibility
This article critically revisits the operation of ‘mediated visibility’ in the context of environmental conflict. Challenger groups have long gained access to news media and influenced political decision-makers by staging highly visible protest events that draw public attention to environmental threats and destruction. The advent of the world-wide web and digital media tools has since added to the tactical arsenal available to groups wanting to i…
Political science (34 works) · Sociology (32 works) · Business (22 works) · Media studies (22 works) · Law (19 works) · Politics (19 works) · Sport and Mega-Event Impacts (19 works) · Sports, Gender, and Society (19 works) · Advertising (17 works) · Digital Games and Media (16 works)