Fiona Moore
Biographic Data
| ID | 3736004 |
|---|---|
| NAME | Fiona Moore |
| GIVEN NAMES | Fiona |
| FAMILY NAME | Moore |
| SIGNATURE | MOORE F |
| AFFILIATIONS | Royal Holloway University of London |
| ORCID | 0000-0002-2870-462X |
| VERIFIED | Yes |
| TOTAL WORKS | 18 |
| TOTAL CITATIONS | 21 |
| AUTHOR COUNT | 18 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1970 |
| LATEST PUBLICATION YEAR | 2021 |
| H-INDEX | 3 |
Object–based learning and history teaching: The role of emotion and empathy in engaging students with the past
In 2017 and 2018 historians teaching at the University of Melbourne, in collaboration with staff from the University of Melbourne’s Cultural Collections, brought an element of object-based learning to their undergraduate teaching. This article describes their pedagogical strategies in bringing material culture to a study of the past, discusses the advantages to this kind of teaching, and describes the results of a survey of students which aimed t…
Ethnography and Cross-Cultural Management
Research on women in international business and management: Then, now, and next
Purpose The purpose of this paper is to address the paradox that represents a shortage of women in management and senior leadership positions around the world, while research has consistently shown that having women in positions of influence leads to noteworthy organizational benefits, as guest editors for this special issue, the authors provide an overview of four key streams of cross-cultural research on gender – women in international manageme…
No One Reason for It: Workforce Diversity, Cultural Complexity, and Staff Retention at BMW Mini
This case study is based on an ethnographic investigation conducted in 2003 at the BMW Plant Oxford automobile factory focusing on issues of staff retention. The study found that the workforce, as well as being diverse in conventional terms, was also divided in less immediately identifiable ways, and different groups within the workplace had quite different expectations from the experience or working there, and a programme to overcome these probl…
Transnational Business Cultures
This volume explores how the idea of 'culture' is used and exploited by transnational managers to further their own ambitions and their companies' strategies for expansion. It thus provides a more complex picture of culture than has previously been presented in business studies, in that it deals with the strategic value of culture within organizations rather than viewing it as a neutral concept and, through using qualitative methodologies, gives …
Transnational Business Cultures: Life and Work in a Multinational Corporation
Contents: Introduction Transnational culture's consequences: theorising the global and the local Community, interrupted: the German businesspeople of London A financial Utopia: the City of London Branch mentality: change and self-presentation in a German MNC Mobile Phone Wars: language and communication in the MNC Global culture revisited: the transnational capitalist society Conclusion: defining transnational business cultures Bibliography Index
Flexible identities and cross-border knowledge networking
Purpose This paper aims to explore and discuss the use of the flexible, discursive nature of ethnic identity as a means of facilitating the construction and use of transnational knowledge networks. Design/methodology/approach This paper examines the influence of “intangibles” on international business (IB), using a case study examining how Taiwanese people in London construct and use their professional networks for knowledge management. The metho…
City of sojourners versus city of settlers: Transnationalism, location and identity among Taiwanese professionals in London and Toronto
In this article I explore the impact of location on transnational identities through an ethnographic case study of Taiwanese professionals in London and Toronto. I argue, first, that both groups use their transnational identities not just to bridge two cultures, but also as a strategic resource for building connections with many different groups. Second, I argue that the expression of transnational identity is different in each local context, as …
Language, Power and the Liminal: A Korean Translator/Interpreter's Role in Shaping Identities in the London (UK) Business Community
The impact of translators and interpreters on transnational business is not often considered, and yet, they have the ability to ensure the success or failure of communication during transnational business ventures, and to shape and define the identities of organisations. As part of a wider ethnographic study of the Korean community in London (UK), I focus on the case of 'Mrs Park,' a professional Korean interpreter and translator, and the ways in…
Strategic ethnography and reinvigorating Tesco Plc: Leveraging inside/ out bicultural bridging in multicultural teams
This paper focuses on a study of Tesco Plc conducted in 2011, in which we trained a multicultural team of nine Asian managers to become in-house ethnographers of Tesco UK for a 3-month period studying 52 stores in the UK with dual objectives of helping Tesco (1) to understand and evaluate the core practices that comprised the essence of Tesco's home country advantage, and (2) to identify sources of learning from Tesco's foreign subsidiaries to ai…
On a Clear Day You Can See Forever: Taking a Holistic Approach to Ethnographic Case Studies in International Business
Ambivalence, anthropology and business: A review of ethnographic research in international organisations
Despite the fact that international business (IB) studies frequently has to deal with ambivalent social phenomena, such as the construction of international strategic alliances, expatriate adjustment, and the globalisation of the service industries, ambivalence‐tolerant methodologies such as ethnography largely remain on the margins. In this paper, I review selected ethnographic literature in IB studies, employing Smelser's concept of ambivalence…
Sensemaking and sojourner adjustment among Korean entrepreneurs in London (UK)
This paper takes a new look at the role of narrative construction in sojourner adjustment through a case study of two female Korean entrepreneurs (selected from interviews with 10 Korean sojourners) to best differentiate their cultural adjustment from 'culture shock' in the UK. We review the literature on culture shock, beginning with Oberg's classic modernist/foundational 'transformational' model. The limitations of this model are shown in terms…
Paradigmapping Studies of Culture and Organization
This article argues that cross cultural management research is in a crisis of its own making. It is a captive of the delusion that nomothetic theory is progressing towards convergence of an ideal view. Within the context of this fallacy are competing perspectives and paradigms that appear incommensurable. The battle appears to be which paradigm will win. It is our contention that the battle is futile and unnecessary. We reveal how `paradigmapping…
Changing Sex and Bending Gender
Symbols of Organization: Informal Ways of Negotiating the Global and the Local in MNCs
In this article I build on the growing number of anthropological studies of businesses and explore the role that symbols play in the development of globalizing business networks. Transnational business people employ symbols not only to define boundaries between groups and develop collective solidarity but also to construct continuously changing networks between different social spaces and even, in the final analysis, between the concepts of globa…
Telling it like it is: News Websites and Online Newspapers
This article examines the content and possible uses of four online news providers: , aimed at the potential clients of a major transnational information corporation; , aimed at 'alternative globalization' activists; , intended for transnational businesspeople and , directed at both local newspaper readers and members of the Irish diaspora. It suggests that the form, content and multimedia use of each is determined by its target audience and by th…
Tales of the global city: German expatriate employees, globalisation and social mapping
Transnational business people are seldom studied by anthropologists. They are inexorably linked to cities through the nature of their work and yet detached from them by virtue of their globe-trotting lifestyles. Here, I examine the role that two ‘global cities’ — London and Frankfurt — play in the lives of a group of employees from a German transnational financial corporation. I consider how these employees construct, and are constructed by, the …
Strategic ethnography and reinvigorating Tesco Plc: Leveraging inside/ out bicultural bridging in multicultural teams
This paper focuses on a study of Tesco Plc conducted in 2011, in which we trained a multicultural team of nine Asian managers to become in-house ethnographers of Tesco UK for a 3-month period studying 52 stores in the UK with dual objectives of helping Tesco (1) to understand and evaluate the core practices that comprised the essence of Tesco's home country advantage, and (2) to identify sources of learning from Tesco's foreign subsidiaries to ai…
Paradigmapping Studies of Culture and Organization
This article argues that cross cultural management research is in a crisis of its own making. It is a captive of the delusion that nomothetic theory is progressing towards convergence of an ideal view. Within the context of this fallacy are competing perspectives and paradigms that appear incommensurable. The battle appears to be which paradigm will win. It is our contention that the battle is futile and unnecessary. We reveal how `paradigmapping…
Research on women in international business and management: Then, now, and next
Purpose The purpose of this paper is to address the paradox that represents a shortage of women in management and senior leadership positions around the world, while research has consistently shown that having women in positions of influence leads to noteworthy organizational benefits, as guest editors for this special issue, the authors provide an overview of four key streams of cross-cultural research on gender – women in international manageme…
Sensemaking and sojourner adjustment among Korean entrepreneurs in London (UK)
This paper takes a new look at the role of narrative construction in sojourner adjustment through a case study of two female Korean entrepreneurs (selected from interviews with 10 Korean sojourners) to best differentiate their cultural adjustment from 'culture shock' in the UK. We review the literature on culture shock, beginning with Oberg's classic modernist/foundational 'transformational' model. The limitations of this model are shown in terms…
City of sojourners versus city of settlers: Transnationalism, location and identity among Taiwanese professionals in London and Toronto
In this article I explore the impact of location on transnational identities through an ethnographic case study of Taiwanese professionals in London and Toronto. I argue, first, that both groups use their transnational identities not just to bridge two cultures, but also as a strategic resource for building connections with many different groups. Second, I argue that the expression of transnational identity is different in each local context, as …
Symbols of Organization: Informal Ways of Negotiating the Global and the Local in MNCs
In this article I build on the growing number of anthropological studies of businesses and explore the role that symbols play in the development of globalizing business networks. Transnational business people employ symbols not only to define boundaries between groups and develop collective solidarity but also to construct continuously changing networks between different social spaces and even, in the final analysis, between the concepts of globa…
Tales of the global city: German expatriate employees, globalisation and social mapping
Transnational business people are seldom studied by anthropologists. They are inexorably linked to cities through the nature of their work and yet detached from them by virtue of their globe-trotting lifestyles. Here, I examine the role that two ‘global cities’ — London and Frankfurt — play in the lives of a group of employees from a German transnational financial corporation. I consider how these employees construct, and are constructed by, the …
Telling it like it is: News Websites and Online Newspapers
This article examines the content and possible uses of four online news providers: , aimed at the potential clients of a major transnational information corporation; , aimed at 'alternative globalization' activists; , intended for transnational businesspeople and , directed at both local newspaper readers and members of the Irish diaspora. It suggests that the form, content and multimedia use of each is determined by its target audience and by th…
Symbols of Organization: Informal Ways of Negotiating the Global and the Local in MNCs
In this article I build on the growing number of anthropological studies of businesses and explore the role that symbols play in the development of globalizing business networks. Transnational business people employ symbols not only to define boundaries between groups and develop collective solidarity but also to construct continuously changing networks between different social spaces and even, in the final analysis, between the concepts of globa…
Changing Sex and Bending Gender
Paradigmapping Studies of Culture and Organization
This article argues that cross cultural management research is in a crisis of its own making. It is a captive of the delusion that nomothetic theory is progressing towards convergence of an ideal view. Within the context of this fallacy are competing perspectives and paradigms that appear incommensurable. The battle appears to be which paradigm will win. It is our contention that the battle is futile and unnecessary. We reveal how `paradigmapping…
Sensemaking and sojourner adjustment among Korean entrepreneurs in London (UK)
This paper takes a new look at the role of narrative construction in sojourner adjustment through a case study of two female Korean entrepreneurs (selected from interviews with 10 Korean sojourners) to best differentiate their cultural adjustment from 'culture shock' in the UK. We review the literature on culture shock, beginning with Oberg's classic modernist/foundational 'transformational' model. The limitations of this model are shown in terms…
On a Clear Day You Can See Forever: Taking a Holistic Approach to Ethnographic Case Studies in International Business
Ambivalence, anthropology and business: A review of ethnographic research in international organisations
Despite the fact that international business (IB) studies frequently has to deal with ambivalent social phenomena, such as the construction of international strategic alliances, expatriate adjustment, and the globalisation of the service industries, ambivalence‐tolerant methodologies such as ethnography largely remain on the margins. In this paper, I review selected ethnographic literature in IB studies, employing Smelser's concept of ambivalence…
Strategic ethnography and reinvigorating Tesco Plc: Leveraging inside/ out bicultural bridging in multicultural teams
This paper focuses on a study of Tesco Plc conducted in 2011, in which we trained a multicultural team of nine Asian managers to become in-house ethnographers of Tesco UK for a 3-month period studying 52 stores in the UK with dual objectives of helping Tesco (1) to understand and evaluate the core practices that comprised the essence of Tesco's home country advantage, and (2) to identify sources of learning from Tesco's foreign subsidiaries to ai…
Language, Power and the Liminal: A Korean Translator/Interpreter's Role in Shaping Identities in the London (UK) Business Community
The impact of translators and interpreters on transnational business is not often considered, and yet, they have the ability to ensure the success or failure of communication during transnational business ventures, and to shape and define the identities of organisations. As part of a wider ethnographic study of the Korean community in London (UK), I focus on the case of 'Mrs Park,' a professional Korean interpreter and translator, and the ways in…
Transnational Business Cultures
This volume explores how the idea of 'culture' is used and exploited by transnational managers to further their own ambitions and their companies' strategies for expansion. It thus provides a more complex picture of culture than has previously been presented in business studies, in that it deals with the strategic value of culture within organizations rather than viewing it as a neutral concept and, through using qualitative methodologies, gives …
Transnational Business Cultures: Life and Work in a Multinational Corporation
Contents: Introduction Transnational culture's consequences: theorising the global and the local Community, interrupted: the German businesspeople of London A financial Utopia: the City of London Branch mentality: change and self-presentation in a German MNC Mobile Phone Wars: language and communication in the MNC Global culture revisited: the transnational capitalist society Conclusion: defining transnational business cultures Bibliography Index
Flexible identities and cross-border knowledge networking
Purpose This paper aims to explore and discuss the use of the flexible, discursive nature of ethnic identity as a means of facilitating the construction and use of transnational knowledge networks. Design/methodology/approach This paper examines the influence of “intangibles” on international business (IB), using a case study examining how Taiwanese people in London construct and use their professional networks for knowledge management. The metho…
City of sojourners versus city of settlers: Transnationalism, location and identity among Taiwanese professionals in London and Toronto
In this article I explore the impact of location on transnational identities through an ethnographic case study of Taiwanese professionals in London and Toronto. I argue, first, that both groups use their transnational identities not just to bridge two cultures, but also as a strategic resource for building connections with many different groups. Second, I argue that the expression of transnational identity is different in each local context, as …
Research on women in international business and management: Then, now, and next
Purpose The purpose of this paper is to address the paradox that represents a shortage of women in management and senior leadership positions around the world, while research has consistently shown that having women in positions of influence leads to noteworthy organizational benefits, as guest editors for this special issue, the authors provide an overview of four key streams of cross-cultural research on gender – women in international manageme…
No One Reason for It: Workforce Diversity, Cultural Complexity, and Staff Retention at BMW Mini
This case study is based on an ethnographic investigation conducted in 2003 at the BMW Plant Oxford automobile factory focusing on issues of staff retention. The study found that the workforce, as well as being diverse in conventional terms, was also divided in less immediately identifiable ways, and different groups within the workplace had quite different expectations from the experience or working there, and a programme to overcome these probl…
Ethnography and Cross-Cultural Management
Object–based learning and history teaching: The role of emotion and empathy in engaging students with the past
In 2017 and 2018 historians teaching at the University of Melbourne, in collaboration with staff from the University of Melbourne’s Cultural Collections, brought an element of object-based learning to their undergraduate teaching. This article describes their pedagogical strategies in bringing material culture to a study of the past, discusses the advantages to this kind of teaching, and describes the results of a survey of students which aimed t…
Sociology (16 works) · Political science (12 works) · International Student and Expatriate Challenges (10 works) · Migration, Ethnicity, and Economy (9 works) · Ethnography (8 works) · Public relations (7 works) · Anthropology (6 works) · Computer Science (6 works) · Engineering (6 works) · Business (5 works)