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C Ann Hollifield

Biographic Data

ID4192014
NAMEC Ann Hollifield
GIVEN NAMESC Ann
FAMILY NAMEHollifield
SIGNATUREHOLLIFIELD C A
AFFILIATIONSUniversity of Georgia
ORCID0000-0002-4577-4363
VERIFIEDYes
TOTAL WORKS8
TOTAL CITATIONS25
AUTHOR COUNT6
EDITOR COUNT2
FIRST PUBLICATION YEAR2000
LATEST PUBLICATION YEAR2019
H-INDEX2
  • News media viability

    C Ann Hollifield•CHAPTER•A Research Agenda for Media…•2019

    News media viability has become one of the central issues in media economics and management. As news organizations around the world fail or turn to journalistically unethical practices to survive, the importance of news content to government, the economy and human rights become increasingly apparent. As a result, funders are moving quickly to support research on news media viability. News media “viability” extends the concept of “sustainability” …

  • Is More Always Better: Examining the adverse effects of competition on media performance

    Lee B Becker, C Ann Hollifield et al.•ARTICLE•Journalism Studies•2009•Cited by: 1•References: 7

    While classic market economic theory argues that competition among media is better for consumers, preliminary research in emerging media markets suggests otherwise. High levels of competition in markets with limited advertising revenues may lead to poorer journalistic performance. This study tests that argument using secondary analysis of data from a purposive sample of countries where measures of news media performance and market competition exi…

  • Leading Community Innovation: Organizing Successful Rural Telecommunications Self-Development Projects

    C Ann Hollifield, Joseph F Donnermeyer et al.•ARTICLE•Community Development•2007•Cited by: 1•References: 27

    In the mid-1990s, many U.S. rural communities began engaging in telecommunications self-development projects in an attempt to stabilize declining economies and support long-term community viability. This study uses a comparative case-study design to assess the effectiveness of the community-action processes that five communities used to create telecommunications self-development projects. The study identifies six organizational and community proc…

  • Media Economics

    Mary Alice Shaver, Alison Alexander et al.•BOOK•Media Economics•2003

    With the rapid change in the structure and value of media industries in recent years, understanding the mechanics of such change is crucial to provide insight into the processes reproducing contemporary trends in media economics, rather than simply documenting historical patterns. Editors Alison Alexander, James Owers, and Rodney Carveth have included contributions here that address the concerns of media economics, the techniques of economic and …

  • Media Economics: Theory and Practice

    Mary Alice Shaver, James E Owers et al.•BOOK•Media Economics•2003

  • Creating demand: Influencing information technology diffusion in rural communities

    Open Access•C Ann Hollifield, Joseph F Donnermeyer•ARTICLE•Government Information Quarterly•2003•Cited by: 16

  • Crossing Borders: Media Management Research in a Transnational Market Environment

    C Ann Hollifield•ARTICLE•Journal of Media Economics•2001•Cited by: 7•References: 2

    Transnational management issues are increasingly important in the media industry. This project examined research on the management strategies that media corporations employ as they move into overseas markets and the management issues that they face once they get there. The study concludes that research on transnational media management has been sparse and fragmented. It identifies questions that should be addressed in the future, if scholars are …

  • Influence of Agricultural Trade Publications on the News Agendas of National Newspapers and News Magazines

    Open Access•Sharienne Sweeney, C Ann Hollifield•ARTICLE•Journal of Applied Communications•2000

    This study investigated whether news coverage in agricultural trade publications influenced the reporting agendas of national newspapers and national news magazines on a key agricultural industry issue. The study found more evidence that agricultural trade publications' news agendas were influenced by the reporting in national newspapers than the reverse. The findings suggest that because of major daily news organizations' greater organizational …

  • Creating demand: Influencing information technology diffusion in rural communities

    Open Access•C Ann Hollifield, Joseph F Donnermeyer•ARTICLE•Government Information Quarterly•2003•Cited by: 16

  • Crossing Borders: Media Management Research in a Transnational Market Environment

    C Ann Hollifield•ARTICLE•Journal of Media Economics•2001•Cited by: 7•References: 2

    Transnational management issues are increasingly important in the media industry. This project examined research on the management strategies that media corporations employ as they move into overseas markets and the management issues that they face once they get there. The study concludes that research on transnational media management has been sparse and fragmented. It identifies questions that should be addressed in the future, if scholars are …

  • Is More Always Better: Examining the adverse effects of competition on media performance

    Lee B Becker, C Ann Hollifield et al.•ARTICLE•Journalism Studies•2009•Cited by: 1•References: 7

    While classic market economic theory argues that competition among media is better for consumers, preliminary research in emerging media markets suggests otherwise. High levels of competition in markets with limited advertising revenues may lead to poorer journalistic performance. This study tests that argument using secondary analysis of data from a purposive sample of countries where measures of news media performance and market competition exi…

  • Leading Community Innovation: Organizing Successful Rural Telecommunications Self-Development Projects

    C Ann Hollifield, Joseph F Donnermeyer et al.•ARTICLE•Community Development•2007•Cited by: 1•References: 27

    In the mid-1990s, many U.S. rural communities began engaging in telecommunications self-development projects in an attempt to stabilize declining economies and support long-term community viability. This study uses a comparative case-study design to assess the effectiveness of the community-action processes that five communities used to create telecommunications self-development projects. The study identifies six organizational and community proc…

  • Influence of Agricultural Trade Publications on the News Agendas of National Newspapers and News Magazines

    Open Access•Sharienne Sweeney, C Ann Hollifield•ARTICLE•Journal of Applied Communications•2000

    This study investigated whether news coverage in agricultural trade publications influenced the reporting agendas of national newspapers and national news magazines on a key agricultural industry issue. The study found more evidence that agricultural trade publications' news agendas were influenced by the reporting in national newspapers than the reverse. The findings suggest that because of major daily news organizations' greater organizational …

  • Crossing Borders: Media Management Research in a Transnational Market Environment

    C Ann Hollifield•ARTICLE•Journal of Media Economics•2001•Cited by: 7•References: 2

    Transnational management issues are increasingly important in the media industry. This project examined research on the management strategies that media corporations employ as they move into overseas markets and the management issues that they face once they get there. The study concludes that research on transnational media management has been sparse and fragmented. It identifies questions that should be addressed in the future, if scholars are …

  • Media Economics

    Mary Alice Shaver, Alison Alexander et al.•BOOK•Media Economics•2003

    With the rapid change in the structure and value of media industries in recent years, understanding the mechanics of such change is crucial to provide insight into the processes reproducing contemporary trends in media economics, rather than simply documenting historical patterns. Editors Alison Alexander, James Owers, and Rodney Carveth have included contributions here that address the concerns of media economics, the techniques of economic and …

  • Media Economics: Theory and Practice

    Mary Alice Shaver, James E Owers et al.•BOOK•Media Economics•2003

  • Creating demand: Influencing information technology diffusion in rural communities

    Open Access•C Ann Hollifield, Joseph F Donnermeyer•ARTICLE•Government Information Quarterly•2003•Cited by: 16

  • Leading Community Innovation: Organizing Successful Rural Telecommunications Self-Development Projects

    C Ann Hollifield, Joseph F Donnermeyer et al.•ARTICLE•Community Development•2007•Cited by: 1•References: 27

    In the mid-1990s, many U.S. rural communities began engaging in telecommunications self-development projects in an attempt to stabilize declining economies and support long-term community viability. This study uses a comparative case-study design to assess the effectiveness of the community-action processes that five communities used to create telecommunications self-development projects. The study identifies six organizational and community proc…

  • Is More Always Better: Examining the adverse effects of competition on media performance

    Lee B Becker, C Ann Hollifield et al.•ARTICLE•Journalism Studies•2009•Cited by: 1•References: 7

    While classic market economic theory argues that competition among media is better for consumers, preliminary research in emerging media markets suggests otherwise. High levels of competition in markets with limited advertising revenues may lead to poorer journalistic performance. This study tests that argument using secondary analysis of data from a purposive sample of countries where measures of news media performance and market competition exi…

  • News media viability

    C Ann Hollifield•CHAPTER•A Research Agenda for Media…•2019

    News media viability has become one of the central issues in media economics and management. As news organizations around the world fail or turn to journalistically unethical practices to survive, the importance of news content to government, the economy and human rights become increasingly apparent. As a result, funders are moving quickly to support research on news media viability. News media “viability” extends the concept of “sustainability” …

Political science (7 works) · Business (6 works) · Marketing (4 works) · Media Studies and Communication (4 works) · Public relations (4 works) · Advertising (3 works) · Economics (3 works) · ICT Impact and Policies (3 works) · Agriculture (2 works) · Cultural Industries and Urban Development (2 works)

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