Thanh Mai Ha
Biographic Data
| ID | 4442856 |
|---|---|
| NAME | Thanh Mai Ha |
| GIVEN NAMES | Thanh Mai |
| FAMILY NAME | Ha |
| SIGNATURE | HA T M |
| AFFILIATIONS | Swedish University of Agricultural Sciences |
| ORCID | 0000-0001-6700-539X |
| VERIFIED | Yes |
| TOTAL WORKS | 6 |
| TOTAL CITATIONS | 3 |
| AUTHOR COUNT | 6 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2019 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
Consumer trust in sustainable seafood certification agencies
Global seafood consumption has increased steadily over the past decade, making it the most traded animal protein worldwide. To meet growing demand, seafood production must expand. Yet, this growth poses significant environmental risks, including habitat loss, water pollution, and species depletion. Ensuring sustainable production is therefore critical, with certification schemes playing a key role in communicating sustainability to consumers. How…
Are you ready to eat less meat? Consumer segmentation based on the transtheoretical model of behaviour change
Excess meat production and overconsumption have raised concerns worldwide about meat’s potential negative environmental and climate impacts. Reducing these impacts requires behavioural changes among meat consumers as well as an understanding of consumers’ stage of change on their meat reduction journey. The transtheoretical model (TTM) of behaviour change offers the potential to reveal consumer readiness for such changes. This study segmented con…
Sustainable production value vs self-oriented product value in driving organic beef consumption
Purpose This study examines how sustainable production values (e.g. environmental protection and animal welfare) and self-oriented product values (e.g. food safety, health benefit, superior taste, perceived availability, perceived high cost, and social norms) are evaluated by consumers and how these values influence willingness to pay (WTP) for imported Australian organic beef in three countries. Design/methodology/approach Online surveys were co…
Farmers' perceived values in intercropping
A risk-benefit approach to the purchase and consumption of conventional vegetables in wet markets
The purchase and consumption of conventional vegetables from wet markets in Vietnam are like two sides of a coin: perceived food safety risks and perceived benefits. Drawing on a sample of 463 Hanoi consumers, this study employed a risk-benefit approach to analyze the purchase intention and consumption frequency of conventional vegetables at traditional markets. A confirmatory factor analysis examined the links among risk perception, perceived ut…
Rural-urban differences in willingness to pay for organic vegetables
Rural-urban differences in willingness to pay for organic vegetables
A risk-benefit approach to the purchase and consumption of conventional vegetables in wet markets
The purchase and consumption of conventional vegetables from wet markets in Vietnam are like two sides of a coin: perceived food safety risks and perceived benefits. Drawing on a sample of 463 Hanoi consumers, this study employed a risk-benefit approach to analyze the purchase intention and consumption frequency of conventional vegetables at traditional markets. A confirmatory factor analysis examined the links among risk perception, perceived ut…
Rural-urban differences in willingness to pay for organic vegetables
A risk-benefit approach to the purchase and consumption of conventional vegetables in wet markets
The purchase and consumption of conventional vegetables from wet markets in Vietnam are like two sides of a coin: perceived food safety risks and perceived benefits. Drawing on a sample of 463 Hanoi consumers, this study employed a risk-benefit approach to analyze the purchase intention and consumption frequency of conventional vegetables at traditional markets. A confirmatory factor analysis examined the links among risk perception, perceived ut…
Are you ready to eat less meat? Consumer segmentation based on the transtheoretical model of behaviour change
Excess meat production and overconsumption have raised concerns worldwide about meat’s potential negative environmental and climate impacts. Reducing these impacts requires behavioural changes among meat consumers as well as an understanding of consumers’ stage of change on their meat reduction journey. The transtheoretical model (TTM) of behaviour change offers the potential to reveal consumer readiness for such changes. This study segmented con…
Sustainable production value vs self-oriented product value in driving organic beef consumption
Purpose This study examines how sustainable production values (e.g. environmental protection and animal welfare) and self-oriented product values (e.g. food safety, health benefit, superior taste, perceived availability, perceived high cost, and social norms) are evaluated by consumers and how these values influence willingness to pay (WTP) for imported Australian organic beef in three countries. Design/methodology/approach Online surveys were co…
Farmers' perceived values in intercropping
Consumer trust in sustainable seafood certification agencies
Global seafood consumption has increased steadily over the past decade, making it the most traded animal protein worldwide. To meet growing demand, seafood production must expand. Yet, this growth poses significant environmental risks, including habitat loss, water pollution, and species depletion. Ensuring sustainable production is therefore critical, with certification schemes playing a key role in communicating sustainability to consumers. How…
Organic Food and Agriculture (6 works) · Business (4 works) · Economics (4 works) · Agricultural economics (3 works) · Geography (3 works) · Agriculture (2 works) · Contingent valuation (2 works) · Economic and Environmental Valuation (2 works) · Environmental Sustainability in Business (2 works) · Food Science (2 works)