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Yu‐Hung Chien

Biographic Data

ID7116045
NAMEYu‐Hung Chien
GIVEN NAMESYu‐Hung
FAMILY NAMEChien
SIGNATURECHIEN Y H
AFFILIATIONSNational Taiwan Normal University
ORCID0000-0003-0287-5962
VERIFIEDYes
TOTAL WORKS9
TOTAL CITATIONS0
WORKS AS AUTHOR9
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2011
LATEST PUBLICATION YEAR2025
H-INDEX0
  • Participatory design curriculum promotes engineering design, critical thinking, and creativity for students from kindergarten to 12th grade

    Yu‐Hung Chien, Chia‐Yu Liu•ARTICLE•Psychology of Aesthetics…•2025

  • An importance-performance analysis of teachers’ perception of STEM engineering design education

    Open Access•Yu‐Hung Chien, Fang-Yu Chang et al.•ARTICLE•Humanities and Social Sciences…•2023

    There is an increasing worldwide trend toward the development of science, technology, engineering, and mathematics (STEM) education using engineering design (ED) practice. Considering that teachers play pivotal roles in terms of student interest in STEM subjects and careers, it is important to explore teachers’ perceptions of STEM-ED education. We analysed survey data from 184 technology teachers who participated in empowerment training (using a …

  • Examining the quality of art in STEAM learning activities

    Chia‐Yu Liu, Chao‐jung Wu et al.•ARTICLE•Psychology of Aesthetics…•2023

  • A study on the effects of using gamification with the 6E model on high school students’ computer programming self-efficacy, IoT knowledge, hands-on skills, and behavioral patterns

    Open Access•Hsien-Sheng Hsiao, Jyun-Chen Chen et al.•ARTICLE•Educational Technology Research…•2023

  • Effects of Message Framing and Exemplars on Promoting Organ Donation

    Open Access•Yu‐Hung Chien, Yu-Hung Chien et al.•ARTICLE•Psychological Reports•2015

    People in many countries are unwilling to donate organs. Drawing on previous research regarding the use of message framing and the theory of exemplification promoting intentions to donate organs, this study examined messaging strategies. This study used a 2 × 2 between-subjects factorial design to examine the joint effects of gain/loss frames and statistical/exemplar appeals on the intentions of 189 Taiwanese college students (108 women, 81 men; …

  • Organ Donation Posters

    Open Access•Yu‐Hung Chien, Yu-Hung Chien•ARTICLE•Online Journal of Communication…•2014

    Posters are a general form of mass media that have often been used by organ procurement organizations to promote organ donation; however, to date, there are no studies discussing the procurement efficacy of organ donation posters. The present study collected organ donation posters, analyzed their categories, and discussed the persuasive power of their graphic and text contents using the message-framing theory. Fifty-three professionally designed …

  • Persuasiveness of Online Flu-Vaccination Promotional Banners

    Open Access•Yu‐Hung Chien, Yu-Hung Chien•ARTICLE•Psychological Reports•2013

    Young people appear to have relatively little motivation to participate in flu-vaccination programs. This study assessed the effectiveness of online banners in efforts to persuade young people to get vaccinated. Specifically, a 2 x 3 between-subjects factorial design was used to examine the effects of message framing (gain vs loss) and color configuration (white text on a red background, black text on a yellow background, and white text on a blue…

  • Use of Message Framing and Color in Vaccine Information to Increase Willingness to Be Vaccinated

    Open Access•Yu‐Hung Chien, Yu-Hung Chien•ARTICLE•Social Behavior and Personality…•2011

    Some young Taiwanese people who did not receive the H1N1 vaccine were infected with the influenza. In this study prospect theory was combined with color psychology in order to explore if 2 factors, framing of the message (gain vs. loss) and color combination (white text on a red background vs. white text on a blue background), influenced the persuasiveness of televised vaccination information and viewers' willingness to be vaccinated. Participant…

  • Message Framing and Color Combination in the Perception of Medical Information

    Open Access•Yu‐Hung Chien, Yu-Hung Chien•ARTICLE•Psychological Reports•2011

    A 2 x 2 between-subjects design was used to examine the effects of message framing (gain vs loss) and color combination (red background with white characters vs white background with black characters) on 120 university students' perception of materials promoting the H1N1 flu vaccine and their willingness to receive the vaccine after they had read the materials. Each participant completed a 6-item questionnaire, and the results of an analysis of v…

No prominent works on this page.

  • Use of Message Framing and Color in Vaccine Information to Increase Willingness to Be Vaccinated

    Open Access•Yu‐Hung Chien, Yu-Hung Chien•ARTICLE•Social Behavior and Personality…•2011

    Some young Taiwanese people who did not receive the H1N1 vaccine were infected with the influenza. In this study prospect theory was combined with color psychology in order to explore if 2 factors, framing of the message (gain vs. loss) and color combination (white text on a red background vs. white text on a blue background), influenced the persuasiveness of televised vaccination information and viewers' willingness to be vaccinated. Participant…

  • Message Framing and Color Combination in the Perception of Medical Information

    Open Access•Yu‐Hung Chien, Yu-Hung Chien•ARTICLE•Psychological Reports•2011

    A 2 x 2 between-subjects design was used to examine the effects of message framing (gain vs loss) and color combination (red background with white characters vs white background with black characters) on 120 university students' perception of materials promoting the H1N1 flu vaccine and their willingness to receive the vaccine after they had read the materials. Each participant completed a 6-item questionnaire, and the results of an analysis of v…

  • Persuasiveness of Online Flu-Vaccination Promotional Banners

    Open Access•Yu‐Hung Chien, Yu-Hung Chien•ARTICLE•Psychological Reports•2013

    Young people appear to have relatively little motivation to participate in flu-vaccination programs. This study assessed the effectiveness of online banners in efforts to persuade young people to get vaccinated. Specifically, a 2 x 3 between-subjects factorial design was used to examine the effects of message framing (gain vs loss) and color configuration (white text on a red background, black text on a yellow background, and white text on a blue…

  • Organ Donation Posters

    Open Access•Yu‐Hung Chien, Yu-Hung Chien•ARTICLE•Online Journal of Communication…•2014

    Posters are a general form of mass media that have often been used by organ procurement organizations to promote organ donation; however, to date, there are no studies discussing the procurement efficacy of organ donation posters. The present study collected organ donation posters, analyzed their categories, and discussed the persuasive power of their graphic and text contents using the message-framing theory. Fifty-three professionally designed …

  • Effects of Message Framing and Exemplars on Promoting Organ Donation

    Open Access•Yu‐Hung Chien, Yu-Hung Chien et al.•ARTICLE•Psychological Reports•2015

    People in many countries are unwilling to donate organs. Drawing on previous research regarding the use of message framing and the theory of exemplification promoting intentions to donate organs, this study examined messaging strategies. This study used a 2 × 2 between-subjects factorial design to examine the joint effects of gain/loss frames and statistical/exemplar appeals on the intentions of 189 Taiwanese college students (108 women, 81 men; …

  • An importance-performance analysis of teachers’ perception of STEM engineering design education

    Open Access•Yu‐Hung Chien, Fang-Yu Chang et al.•ARTICLE•Humanities and Social Sciences…•2023

    There is an increasing worldwide trend toward the development of science, technology, engineering, and mathematics (STEM) education using engineering design (ED) practice. Considering that teachers play pivotal roles in terms of student interest in STEM subjects and careers, it is important to explore teachers’ perceptions of STEM-ED education. We analysed survey data from 184 technology teachers who participated in empowerment training (using a …

  • Examining the quality of art in STEAM learning activities

    Chia‐Yu Liu, Chao‐jung Wu et al.•ARTICLE•Psychology of Aesthetics…•2023

  • A study on the effects of using gamification with the 6E model on high school students’ computer programming self-efficacy, IoT knowledge, hands-on skills, and behavioral patterns

    Open Access•Hsien-Sheng Hsiao, Jyun-Chen Chen et al.•ARTICLE•Educational Technology Research…•2023

  • Participatory design curriculum promotes engineering design, critical thinking, and creativity for students from kindergarten to 12th grade

    Yu‐Hung Chien, Chia‐Yu Liu•ARTICLE•Psychology of Aesthetics…•2025

Psychology (9 works) · Medicine (5 works) · Framing (construction (4 works) · Mathematics education (3 works) · Media Influence and Health (3 works) · Political science (3 works) · Social Psychology (3 works) · Social Psychology (3 works) · Behavioral Health and Interventions (2 works) · Computer Science (2 works)

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