Erich A Joachimsthaler
Biographic Data
| ID | 774105 |
|---|---|
| NAME | Erich A Joachimsthaler |
| GIVEN NAMES | Erich A |
| FAMILY NAME | Joachimsthaler |
| SIGNATURE | JOACHIMSTHALER E A |
| VERIFIED | No |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 5 |
| AUTHOR COUNT | 4 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1984 |
| LATEST PUBLICATION YEAR | 1990 |
| H-INDEX | 2 |
Mathematical Programming Approaches for the Classification Problem in Two-Group Discriminant Analysis
The authors introduce mathematical programming formulations as new approaches to solve the classification problem in discriminant analysis. These formulations have recently emerged as powerful alternatives to the existing methods of maximizing correct classification of entities into groups. The research literature on mathematical programming formulations is reviewed and summarized. An illustration using a real-world classification problem is prov…
Improving the Detection of Personality-Behavior Relationships in Consumer Research
Past suggestions for improving detection of personality-consumer behavior relationships concerned the personality side of the relationship. In contrast, after Epstein (1979, 1980), this research calls for an examination of the reliability of the dependent variable, the behavior measure. Using data from two large-scale lifestyle studies, this research empirically demonstrates how increasing test-retest reliabilities of repeated behavior measures r…
A Lifestyle Typology to Model Young Male Drinking and Driving
A segmentation typology of young males is developed. This typology is based on the lifestyle traits that prior research suggests are linked to drinking-driving behaviors. Implications of this lifestyle analysis for those managing campaigns against drinking and driving are discussed. T he joint misuse of two consumer products, alco-holic beverages and automobiles, leads to thou-sands of tragedies every year. The National Highway Traffic Safety Adm…
Optimal Stimulation Level-Exploratory Behavior Models
Empirical and theoretical ambiguities in Raju's general framework for explaining consumer exploratory behavior are examined with two alternative Optimal Stimulation Level (OSL) models. Results from two replicated studies using causal modeling suggest that OSL does not act as a mediating construct
Improving the Detection of Personality-Behavior Relationships in Consumer Research
Past suggestions for improving detection of personality-consumer behavior relationships concerned the personality side of the relationship. In contrast, after Epstein (1979, 1980), this research calls for an examination of the reliability of the dependent variable, the behavior measure. Using data from two large-scale lifestyle studies, this research empirically demonstrates how increasing test-retest reliabilities of repeated behavior measures r…
Optimal Stimulation Level-Exploratory Behavior Models
Empirical and theoretical ambiguities in Raju's general framework for explaining consumer exploratory behavior are examined with two alternative Optimal Stimulation Level (OSL) models. Results from two replicated studies using causal modeling suggest that OSL does not act as a mediating construct
A Lifestyle Typology to Model Young Male Drinking and Driving
A segmentation typology of young males is developed. This typology is based on the lifestyle traits that prior research suggests are linked to drinking-driving behaviors. Implications of this lifestyle analysis for those managing campaigns against drinking and driving are discussed. T he joint misuse of two consumer products, alco-holic beverages and automobiles, leads to thou-sands of tragedies every year. The National Highway Traffic Safety Adm…
Optimal Stimulation Level-Exploratory Behavior Models
Empirical and theoretical ambiguities in Raju's general framework for explaining consumer exploratory behavior are examined with two alternative Optimal Stimulation Level (OSL) models. Results from two replicated studies using causal modeling suggest that OSL does not act as a mediating construct
A Lifestyle Typology to Model Young Male Drinking and Driving
A segmentation typology of young males is developed. This typology is based on the lifestyle traits that prior research suggests are linked to drinking-driving behaviors. Implications of this lifestyle analysis for those managing campaigns against drinking and driving are discussed. T he joint misuse of two consumer products, alco-holic beverages and automobiles, leads to thou-sands of tragedies every year. The National Highway Traffic Safety Adm…
Improving the Detection of Personality-Behavior Relationships in Consumer Research
Past suggestions for improving detection of personality-consumer behavior relationships concerned the personality side of the relationship. In contrast, after Epstein (1979, 1980), this research calls for an examination of the reliability of the dependent variable, the behavior measure. Using data from two large-scale lifestyle studies, this research empirically demonstrates how increasing test-retest reliabilities of repeated behavior measures r…
Mathematical Programming Approaches for the Classification Problem in Two-Group Discriminant Analysis
The authors introduce mathematical programming formulations as new approaches to solve the classification problem in discriminant analysis. These formulations have recently emerged as powerful alternatives to the existing methods of maximizing correct classification of entities into groups. The research literature on mathematical programming formulations is reviewed and summarized. An illustration using a real-world classification problem is prov…
Computer Science (4 works) · Consumer Behavior in Brand Consumption and Identification (3 works) · Psychology (3 works) · Cognitive and psychological constructs research (2 works) · Library science (2 works) · Mathematics (2 works) · Social Psychology (2 works) · Sociology (2 works) · Statistics (2 works) · Advanced Statistical Methods and Models (1 works)