Do consumers have brand attitudes
Bibliographic Data
| ID | 11289751 |
|---|---|
| Authors | John L Lastovicka (University of Kansas, corresponding author), E H Bonfield (Temple University) |
| Year | 1982 |
| Volume | 2 |
| Issue | 1 |
| Pages | 57-75 |
| Publication date | 1982-01-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Journal of Economic Psychology (JOURNAL) |
| Journal identifiers | ISSN: 0167-4870 • E-ISSN: 1872-7719 |
| Publisher | Elsevier BV (PUBLISHER) |
| DOI | 10.1016/0167-4870(82)90011-3 |
| OpenAlex | W1984977449 |
| Language | EN |
| Citations received | 7 |
| References cited | 16 |
Advertising · Business · Consumer behaviour · Empirical evidence · Consumer Behavior in Brand Consumption and Identification · Digital Marketing and Social Media · Psychology · Social Psychology · Technology Adoption and User Behaviour · Marketing
Measuring Consumer Involvement Profiles
Feeling and Liking Responses to Television Programs
Political Branding
Latent Class Analysis of Survey Questions that Include Don't Know Responses
Attitude theory and behavioral costs
Vacation market segmentation a domain-specific value approach
Propositions for testing the involvement construct in recreational and tourism contexts
Readings in Social Psychology
Models of attitude–behavior relations.
Beliefs, attitudes, and values
Readings in Attitude Theory and Measurement
Analyzing Media Effects on Advertising Responses
The Functional Approach to the Study of Attitudes
Demographic Similarity, Attitudinal Similarity, and Attitude Change
The Personal Setting of Public Opinions
The Impact of Television Advertising
Consumer Initial Processing in a Difficult Media Environment
| Unique citing works | 7 |
|---|---|
| Citations per year | 0,17 |
| Citation span | 1984 - 2014 (31) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 7 |