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Search strategies in decision making

The success of “success”

Bibliographic Data

ID12166609
AuthorsBen R Newell (0000-0003-1898-205X, University College London, corresponding author), Tim Rakow (0000-0002-7127-8793, University of Essex), Nicola Weston (University College London), Nicola J Weston, David R Shanks (0000-0002-4600-6323, University College London)
Year2004
Volume17
Issue2
Pages117-137
Publication date2004-03-31
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueJournal of Behavioral Decision Making (JOURNAL)
Journal identifiersISSN: 0894-3257 • E-ISSN: 1099-0771
PublisherWiley (PUBLISHER • GB)
DOI10.1002/bdm.465
OpenAlexW2143233935
LanguageEN
Citations received9
References cited48

Examination of search strategies has tended to focus on choices determined by decision makers' personal preferences among relevant cues, and not on learning cue‐criterion relationships. We present an empirical and rational analysis of cue search for environments with objective criteria. In such environments, cues can be evaluated on the basis of three properties: validity (the probability that a cue identifies the correct choice if cue values differ between alternatives); discrimination rate (the proportion of occasions on which a cue has differing values); and success (the expected proportion of correct choices when only that cue can be used). Our experiments show that though there is a high degree of individual variability, success is a key determinant of search. Furthermore, a rational analysis demonstrates why success‐directed search is the most adaptive strategy in many circumstances. Copyright © 2004 John Wiley & Sons, Ltd

Cognitive psychology · Decision-Making and Behavioral Economics · Economic and Environmental Valuation · Multi-Criteria Decision Making · Psychology · Social Psychology

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Unique citing works9
Citations per year0,45
Citation span2006 - 2019 (14)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 9

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