Making meaning in AVT
Eye tracking and viewer construction of narrative
Bibliographic Data
| ID | 12183337 |
|---|---|
| Authors | Jan-Louis Kruger (0000-0002-4817-5390, North-West University, corresponding author) |
| Year | 2012 |
| Volume | 20 |
| Issue | 1 |
| Pages | 67-86 |
| Publication date | 2012-03-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Perspectives (JOURNAL) |
| Journal identifiers | ISSN: 0907-676X • E-ISSN: 1747-6623 |
| Publisher | Taylor & Francis (PUBLISHER • GB) |
| DOI | 10.1080/0907676x.2011.632688 |
| OpenAlex | W2074023060 |
| Language | EN |
| Citations received | 16 |
| References cited | 13 |
The reception of film with a view to audiovisual translation (AVT) is a field that has been receiving more attention in the last few years. This shows a move away from product-oriented research. Nevertheless, methodologies for using eye tracking in this regard have not been established. This article presents an attempt to correlate eye-tracking data, collected from participants viewing Wallace Chafe's 1975 Pear Film, with viewer constructions of the narrative. As such, the article provides a different angle to the extensive Pear Tree Project. The findings of the experiment would seem to suggest that visually peripheral elements that play a covert, top-down role in the narrative (i.e. with a higher degree of narrative salience) gain particular narrative importance when competing with the more overt, bottom-up aspects of the narrative (with an equally high narrative salience, as well as a high visual salience)
Aesthetics · Art · Cognitive psychology · Computer vision · Covert · Eye tracking · Gaze · Linguistics · Meaning (existential · Narrative · Narrative criticism · Narrative inquiry · Psychoanalysis · Salience (neuroscience · Computer Science · Psychology · Subtitles and Audiovisual Media · Video Analysis and Summarization · Visual Attention and Saliency Detection
The heartbeat of multimodal creativity
Audio description and reception-centred research
Triangulation of online and offline measures of processing and reception in AVT
Student Voice in Personal Tutoring
Eye tracking research on readers’ interactions with multimodal texts
Physiological instruments meet mixed methods in Media Accessibility
The expanding role of text on screen
Retelling narrative in 360° videos
Audio description in translation studies
Audio describing Ocean’s Eleven scene 12 out of context
Putting the audience in the picture
What meets the eye. Cognitive narratology for audio description
Visual and narrative priorities of the blind and non-blind
The reception of Persian dubbing
Museum audio description
Subtitles in virtual reality
| Unique citing works | 16 |
|---|---|
| Citations per year | 1.14 |
| Citation span | 2012 - 2026 (15) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 15 |