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Understanding the effect of smart tourism technologies on behavioral intention with the stimulus-organism-response model

A study in Guilin, China

Bibliographic Data

ID12462017
AuthorsZhengde Xiong (0000-0001-9813-766X, Business School, Hunan University, Changsha, People’s Republic of China), Li Luo (0000-0003-2009-9821, Business School, Hunan University, Changsha, People’s Republic of China, corresponding author), Xinxin Lu (0000-0002-4870-3632, Business School, Hunan University, Changsha, People’s Republic of China)
Year2023
Volume28
Issue5
Pages449-466
Publication date2023-05-04
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueAsia Pacific Journal of Tourism Research (JOURNAL)
Journal identifiersISSN: 1094-1665 • E-ISSN: 1741-6507
PublisherRoutledge (PUBLISHER • GB)
DOI10.1080/10941665.2023.2246598
OpenAlexW4386035827
LanguageEN
Citations received13
References cited89

This study develops a theoretical model to investigate the impact of smart tourism technologies (STTs) on visitors' revisit intention using the stimulus-organism-response theory. Moreover, the moderating effects of technology readiness on the relationships among STTs, visitor engagement and memorable tourism experiences (MTEs) are further examined. The results revealed that visitor engagement and MTEs significantly mediate the relationship between STTs and visitors' revisit intention. Moreover, negative technology readiness negatively moderates the relationship between STTs and visitor engagement. The findings suggest that to enhance tourists' MTEs and revisit rate, destination marketers should reduce travelers' discomfort with and insecurity about STTs

Advertising · Business · China · Cognitive psychology · Geography · Stimulus (psychology · Tourism · Visitor pattern · Computer Science · Consumer Behavior in Brand Consumption and Identification · Digital Marketing and Social Media · Psychology · Social Psychology · Technology Adoption and User Behaviour · Marketing

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Unique citing works13
Citations per year6,5
Citation span2024 - 2026 (3)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 13

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