Beyond Better Wine
The Impact of Experiential and Monetary Value on Wine Tourists’ Loyalty Intentions
Bibliographic Data
| ID | 12463294 |
|---|---|
| Authors | Xiaoyu Chen (0000-0003-1741-0674, ,, corresponding author), Steve Goodman (0000-0002-6566-2633, ,), Johan Bruwer (0000-0001-7568-605X, ,), Eli Cohen (0000-0001-8594-8973, University of South Australia), Justin Cohen (,) |
| Year | 2015 |
| Volume | 21 |
| Issue | 2 |
| Pages | 172-192 |
| Publication date | 2015-04-13 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Asia Pacific Journal of Tourism Research (JOURNAL) |
| Journal identifiers | ISSN: 1094-1665 • E-ISSN: 1741-6507 |
| Publisher | Routledge (PUBLISHER • GB) |
| DOI | 10.1080/10941665.2015.1029955 |
| OpenAlex | W2051258260 |
| Language | EN |
| Citations received | 5 |
| References cited | 81 |
Research on the experiential aspects of wine tourism has been advocated but the evolution of this approach in this field is still in its infancy. This exploratory study proposes a behavioral model to simultaneously examine the role of hedonic and utilitarian shopping value as well as monetary value perceptions in predicting cellar door visitors’ overall satisfaction and loyalty intentions. The application of partial least squares path modeling indicates that cellar door visitors are oriented toward the experiential aspects of the visit itself as much as to pragmatic considerations in purchasing wine. The insights are, therefore, directed toward the creation of a total cellar door experience. These findings contribute to the understanding of a cellar door visitors’ decision-making process, providing managers and researchers with insights into how to effectively accommodate cellar door visitors’ needs
Advertising · Business · Consumer behaviour · Experiential learning · Exploratory research · Geography · Loyalty · Perception · Purchasing · Sociology · Tourism · Value (mathematics · Wine · Customer Service Quality and Loyalty · Diverse Aspects of Tourism Research · Psychology · Wine Industry and Tourism · Marketing
Happiness perception in wine tourism destinations and its impact on tourists' satisfaction and loyalty
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Work and/or Fun
| Unique citing works | 5 |
|---|---|
| Citations per year | 1 |
| Citation span | 2021 - 2025 (5) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 5 |