Supporting Banks, Liberals and the Australian Way’
The Freelands and the 1949 Election
Datos Bibliográficos
| ID | 12650331 |
|---|---|
| Autores | Richard Crawford (0000-0003-2404-641X, Monash University, autor de correspondencia) |
| Año | 2005 |
| Volumen | 2 |
| Número | 3 |
| Páginas | 84.1-84.23 |
| Fecha de publicación | 2005-01-01 |
| Peer Reviewed | Sí |
| Open Access | No |
| Tipo | ARTICLE |
| Revista | History Australia (JOURNAL) |
| Identificadores de la revista | ISSN: 1449-0854 • E-ISSN: 1833-4881 |
| Editorial | Taylor & Francis (PUBLISHER • GB) |
| DOI | 10.2104/ha050084 |
| OpenAlex | W2032142638 |
| Idioma | EN |
| Referencias citadas | 7 |
In the lead up to the 1949 Federal Election, a barrage of anti-Labor publicity campaigns was maintained by a range of groups and organisations. One of these campaigns was the Australian Way series of press advertisements. Created by the banking industry, it had appeared nationally between 1947 and 1949. By examining the origins of the Australian Way campaign, as well as the images and themes it contained, this study will suggest that the oft neglected supporting advertising campaigns also played a significant role in the Liberals’ 1949 electoral success
Advertising · Business · Federal election · Media studies · Political science · Politics · Public relations · Publicity · Sociology · Australian History and Society · Law
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The Oxford History of Australia, Volume 5, 1942-1988, The Middle Way
| Velocidad de citación | historical |
|---|---|
| Altamente citado | No |