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Exploring Social Norms as a Group-Level Phenomenon

Do Political Participation Norms Exist and Influence Political Participation on College Campuses

Bibliographic Data

ID20299070
AuthorsH C Shulman (0000-0001-7525-8119, North Central College), Timothy R Levine (0000-0001-5138-2502, Michigan State University)
Year2012
Volume62
Issue3
Pages532-552
Publication date2012-06-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueJournal of Communication (JOURNAL)
Journal identifiersISSN: 0021-9916 • E-ISSN: 1460-2466
PublisherOxford University Press (OUP) (PUBLISHER)
DOI10.1111/j.1460-2466.2012.01642.x
OpenAlexW2064093104
LanguageEN
Citations received20
References cited24

This research explores the relationship between campus political norms and student political participation. This study conceptualizes norms as a group-level construct by collecting data at several universities (k = 32 universities, n = 1,389 students) where norms vary without campaign intervention. Multilevel modeling reveals that perceptions of political norms converge within universities. Further, frequency of political communication at the group- and individual-level explains increases in normative perceptions. This increase is meaningful because norms at the group level were predictive of political behaviors at the individual level. This research documents the existence of political norms beyond the individual level of analysis and highlights the important role of political norms, political communication, and social context in understanding political participation

Construct (python library) · Context (archaeology) · Epistemology · Normative · Perception · Phenomenon · Political communication · Political science · Politics · Public relations · Sociology · Communication in Education and Healthcare · Law · Psychology · Social and Intergroup Psychology · Social Media and Politics · Social Psychology

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Unique citing works20
Citations per year1.67
Citation span2014 - 2026 (13)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 14

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