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The affective pathway of AI adoption

Exploring emotional mechanisms and continuous gaming intention via an SEM-ANN approach

Bibliographic Data

ID21628306
AuthorsY Zhang (0009-0007-3559-8240, Hanyang University), Yunhao Zhang (0000-0001-8576-0612), Yankai Zhang (0000-0002-1398-0605, Hanyang University), Shuyue Huang (0009-0006-4805-7665, Hanyang University, corresponding author), Jieru Luo (Chongqing University), Zhengfeng Yang (0000-0001-6316-1723, Hanyang University)
Year2026
Volume45
Issue7
Publication date2026-04-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueCurrent Psychology (JOURNAL)
Journal identifiersISSN: 1046-1310 • E-ISSN: 1936-4733
PublisherSpringer Science and Business Media LLC (PUBLISHER)
DOI10.1007/s12144-026-09335-8
OpenAlexW7140840660
LanguageEN
References cited60

Economic Justice · Emotional intelligence · Loyalty · Structural equation modeling · Transformative learning · Digital Games and Media · Educational Games and Gamification · Virtual Reality Applications and Impacts

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