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Walk A Mile in Their Shoes

Perspective-Taking as an Intervention for Difficult Customer Interactions

Bibliographic Data

ID21652592
AuthorsLindsey Lee (0000-0002-2065-8913, Temple University, corresponding author)
Year2022
Volume46
Issue2
Pages296-319
Publication date2022-02-01
Open AccessYes
TypeARTICLE
VenueJournal of Hospitality & Tourism Research (JOURNAL)
Journal identifiersISSN: 1096-3480 • E-ISSN: 1557-7554
PublisherSAGE Publications (PUBLISHER • US)
DOI10.1177/1096348020986840
OpenAlexW3118298445
LanguageEN
Citations received3
References cited49

An important gap in the customer mistreatment literature is understanding how employees’ affective reactions can be modified to decrease negative affective reactions. The current study draws from affective events theory to examine how customer-focused perspective-taking, or employees taking the customer’s point of view, can modify employees’ affective reactions to customer mistreatment. Withholding customer compensation was examined as an outcome of customer-focused perspective-taking, and anger and empathy were examined as mediators. A two-group (customer-focused perspective-taking: yes or no) experimental design examined the between-subjects effect of customer-focused perspective-taking among 128 frontline managers. The results indicate mediation of anger and empathy between perspective-taking and customer compensation, supporting customer-focused perspective-taking as an intervention to help employees maximize service delivery. The most important theoretical contribution of the article is showing that by interrupting the affective events theory process at a within-person level, affective reactions and episodic performance can be modified when reacting to customer mistreatment

Anger · Business · Customer delight · Customer retention · Customer satisfaction · Empathy · Mediation · Perspective-taking · Service quality · Sociology · Computer Science · Emotions and Moral Behavior · Psychology · Psychology of Social Influence · Social Psychology · Workplace Violence and Bullying · Marketing

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Citations per year1.5
Citation span2024 - 2026 (3)
Highly citedNo

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