User-centric design experience or privacy risk perception? The dual pathways of tourism platform’s AI capability to perceived user value
Bibliographic Data
| ID | 21699145 |
|---|---|
| Authors | Mingchuan Yu (0000-0001-7576-509X, Ningbo Dahongying University), Wenyi Jiang (0000-0002-3446-6189, Shanghai Vocational College of Agriculture and Forestry), Yu Wan (0000-0002-7310-7883, Honghe University, corresponding author), Anran Mao (Université Paris-Saclay) |
| Year | 2026 |
| Volume | 29 |
| Issue | 7 |
| Pages | 1376-1393 |
| Publication date | 2026-04-03 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Current Issues in Tourism (JOURNAL) |
| Journal identifiers | ISSN: 1368-3500 • E-ISSN: 1747-7603 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/13683500.2024.2394569 |
| OpenAlex | W4401908657 |
| Language | EN |
| Citations received | 2 |
| References cited | 64 |
According to the theory of data network effect, this study investigates the dual-pathway impact mechanism of a platform’s artificial intelligence (AI) capability on the users’ perceived value of tourism platforms through experienced user-centric design and perceived private privacy. A sample of 220 users from tourism platforms were surveyed using a two-wave survey method to test the hypotheses. The results indicate that the AI capability of a platform positively influenced perceived user value through experienced user-centric design, while negatively affecting perceived user value through perceived privacy risk. Additionally, the findings suggest that data stewardship strengthens the relationship between AI capability and experienced user-centric design. Unexpectedly, data stewardship also strengthens the relationship between AI capability and perceived privacy risk. We also discussed the theoretical and practical implications of the findings on the dual-pathway effect of platforms’ AI capability, as well as suggestions for future research
Business · Geography · Human–computer interaction · Internet privacy · Perception · Risk perception · Tourism · User experience design · User-Centered Design · AI in Service Interactions · Computer Science · Digital Marketing and Social Media · Psychology · Technology Adoption and User Behaviour · Marketing
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Web Surveys
| Unique citing works | 2 |
|---|---|
| Citations per year | 2 |
| Citation span | 2025 - 2026 (2) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 2 |