A Content Analysis of Popular YouTube Channels Regarding Children’s Food and Nutrition Literacy
Bibliographic Data
| ID | 22124186 |
|---|---|
| Authors | Gizem Nur Şakar (0000-0001-5696-0674, Middle East Technical University), Ayşenur Mumcuoğlu (0000-0003-3267-9903, Middle East Technical University), Güneş Ezgi Demirci (0000-0002-6380-8707, Middle East Technical University), Feyza Tantekin Erden (0000-0001-6060-1877, Middle East Technical University) |
| Year | 2026 |
| Pages | 67-86 |
| Publication date | 2026-03-05 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Journal of Childhood Studies (JOURNAL) |
| Journal identifiers | ISSN: 2371-4107 • E-ISSN: 2371-4115 |
| Publisher | University of Victoria Libraries (PUBLISHER) |
| DOI | 10.18357/jcs511202622254 |
| OpenAlex | W7133772400 |
| Language | EN |
| References cited | 37 |
This study evaluates the content of the most popular YouTube videos worldwide in terms of the presence of messages that support or hinder children’s food and nutrition literacy, using Azam Doustmohammadian and colleagues’ conceptual framework of food and nutrition literacy in children. Forty-four food-related videos were selected from the three most popular child-themed YouTube channels. The results revealed that the cognitive aspects of the framework were slightly supported in the selected videos; however, negative messages were prevalent. Although there was no positive content to support children’s food and nutrition literacy regarding interactive, emotional, and discussion skills, it was found that only contradictory messages were given in the emotional skills dimension. Another significant aspect of the findings, as discussed through the lens of childhood studies, is that certain types of eating behaviours were presented as more favourable than others, and many subtle moral messages were detected regarding normative assumptions about bodies, health, and food practices
Cognition · Conceptual framework · Content analysis · Food choice · Literacy · Media literacy · Normative · Child Development and Digital Technology · Health Literacy and Information Accessibility · Media Influence and Health
Food Literacy
The Nuances of Health Literacy, Nutrition Literacy, and Food Literacy
Health literacy as a public health goal
The Role of Educators and Caregivers in Supporting Participation of Children with Disabilities in Educational Decision Making
What is a Child? Exploring Conceptualization of Pakistani Adolescents About Children
The Fat Pedagogy Reader
Healthy’ for whom? ‘Healthy’ food’s effectivities, avocados, and the production of differentiated bodies
Implicit Messages Regarding Unhealthy Foodstuffs in Chinese Television Advertisements
Food consumption and related messages in animated comic series addressed to children and adolescents
Food literacy predictors and associations with physical and emergent literacy in pre-schoolers
Does involvement in food preparation track from adolescence to young adulthood and is it associated with better dietary quality? Findings from a 10-year longitudinal study
Television advertising and branding. Effects on eating behaviour and food preferences in children
Naturalistic inquiry
The Role of the Media in Influencing Children's Nutritional Perceptions
| Citation velocity | historical |
|---|---|
| Highly cited | No |