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The Effect of Environmental Perceptions on Behavioral Intentions Through Emotions

The Case of Upscale Restaurants

Bibliographic Data

ID23323973
AuthorsKisang Ryu (0000-0002-7600-5583, University of New Orleans), Soocheong Jang (0000-0001-8132-0388, Purdue University), SooCheong Shawn Jang (Purdue University West Lafayette)
Year2007
Volume31
Issue1
Pages56-72
Publication date2007-02-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueJournal of Hospitality & Tourism Research (JOURNAL)
Journal identifiersISSN: 1096-3480 • E-ISSN: 1557-7554
PublisherSAGE Publications (PUBLISHER • US)
DOI10.1177/1096348006295506
OpenAlexW2115503054
LanguageEN
Citations received63
References cited30

This research built a conceptual model to show how customers’ perceptions of dining environments influence behavioral intentions through emotions in the upscale restaurant setting. An environmental psychology model was proposed to explore the linkages between customers’ perceptions and emotions (pleasure and arousal) and between customers’ emotional states and behavioral intentions. A structural equation modeling analysis revealed that facility aesthetics, ambience, and employees had significant effects on the level of customer pleasure while ambience and employees significantly influenced the level of arousal. In addition, pleasure and arousal had significant impacts on behavioral intentions, and pleasure appeared to be the more influential emotion of the two. Implications for restaurateurs and academic researchers are also discussed.

Arousal · Conceptual model · Environmental Psychology · Perception · Pleasure · Structural equation modeling · Color perception and design · Computer Science · Consumer Retail Behavior Studies · Customer Service Quality and Loyalty · Psychology · Social Psychology

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Unique citing works63
Citations per year3,5
Citation span2008 - 2026 (19)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 60

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