Put the healthy item first
Order of ingredient listing influences consumer selection
Bibliographic Data
| ID | 4942764 |
|---|---|
| Authors | P Policastro (0000-0002-8119-2272, Rutgers, the State University of New Jersey), Zach Smith (Rutgers, the State University of New Jersey), Zachary J Smith (0000-0002-7946-7863), Gretchen B Chapman (0000-0002-1146-480X, Rutgers, the State University of New Jersey), Gretchen Chapman |
| Year | 2017 |
| Volume | 22 |
| Issue | 7 |
| Pages | 853-863 |
| Publication date | 2017-06-01 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Journal of Health Psychology (JOURNAL) |
| Journal identifiers | ISSN: 1359-1053 • E-ISSN: 1461-7277 |
| Publisher | SAGE Publications Inc (PUBLISHER) |
| DOI | 10.1177/1359105315617328 |
| PMID | 26672109 |
| OpenAlex | W2339970700 |
| Language | EN |
| Citations received | 6 |
| References cited | 10 |
This study examined effects of an order form intervention on choice of healthy ingredients among college students ordering submarine sandwiches (subs). Over eight weekly sub-nights, college students submitted 9765 orders. The order form format was manipulated in one condition making the healthier selections more salient. Main outcome measures were selection of ingredients. Multi-level logistic regression, chi square, and analysis of variance were used to examine the effect of experimental conditions on selection of ingredients. The health-salient form increased selection of healthier and decreased selection of unhealthy ingredients. The manipulation increased fiber, decreased sodium, but did not impact calorie/fat levels of the subs served
Business · Environmental health · Ingredient · Intervention (counseling · Listing (finance · Logistic regression · Order (exchange · Selection (genetic algorithm · Color perception and design · Computer Science · Consumer Attitudes and Food Labeling · Medicine · Nursing · Obesity, Physical Activity, Diet · Psychology · Applied Psychology · Internal Medicine
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| Citations per year | 0.75 |
|---|---|
| Citation span | 2018 - 2021 (4) |
| Highly cited | No |