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Inter-firm convening and organisational power

How American multinationals mobilised the Venezuelan business community to adopt CSR practices, 1961–1967

Bibliographic Data

ID8419940
AuthorsRami Kaplan (0000-0002-0189-8348, The Departments of Sociology and Anthropology and Labor Studies, Tel Aviv University, Tel Aviv, Israel, corresponding author)
Year2024
Volume66
Issue2
Pages478-509
Publication date2024-02-17
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueBusiness History (JOURNAL)
Journal identifiersISSN: 0007-6791 • E-ISSN: 1743-7938
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/00076791.2021.1936504
OpenAlexW3177278186
LanguageEN
Citations received7
References cited92

In the 1960s, political threats drove petroleum multinational corporations in Venezuela to deploy highly sophisticated defense strategies. The American industry leader, Creole, wanted the local business community to adopt corporate social responsibility (CSR) identities and practices as a buffer against state intervention and communist uprising. How would Creole instigate such field-level organisational transformation? By addressing this question through theoretically informed historical narration, I endeavour to extend institutional theory into the world of inter-firm mobilizations for institutional creation and change. Such mobilizations are organised through inter-firm convening: a mechanism through which organisations mobilise – based on the establishment of a special-purpose meta-organisation – to address external challenges by modifying collective identities, remodelling forms of organisation, and diffusing practices in their field. (In Venezuela, this meta-organisation was called Dividendo.) By using this centrally coordinated form of mobilisation, the project’s agenda setters can exert transformative influence on the identity and behaviour of potentially numerous other organisations. I discuss implications for the study of institutional work, organisational power, and global diffusion. The article promotes a corporate and management-centred perspective on CSR, Latin American, and Cold War historiography

Corporate social responsibility · Identity (music · Multinational corporation · Political economy · Political science · Politics · Power (physics · Public relations · Sociology · Elite Sociology and Global Capitalism · Global trade, sustainability, and social impact · Law · Management and Organizational Studies

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Unique citing works7
Citations per year3,5
Citation span2024 - 2025 (2)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 7

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