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Leveraging locational insights within retail store development? Assessing the use of location planners’ knowledge in retail marketing

Bibliographic Data

ID8944168
AuthorsSteve Wood (0000-0001-5028-7458, University of Surrey, corresponding author), Jonathan Reynolds (0000-0002-9695-1948, University of Oxford)
Year2012
Volume43
Issue6
Pages1076-1087
Publication date2012-10-09
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueGeoforum (JOURNAL)
Journal identifiersISSN: 0016-7185 • E-ISSN: 1872-9398
PublisherElsevier BV (PUBLISHER)
DOI10.1016/j.geoforum.2012.06.014
OpenAlexW2060452731
LanguageEN
Citations received7
References cited106

Business · Leverage (statistics · Loyalty · Computer Science · Consumer Market Behavior and Pricing · Consumer Retail Behavior Studies · Marketing · Wine Industry and Tourism

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Unique citing works7
Citations per year0,64
Citation span2015 - 2025 (11)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 7

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