Digital third parties
Understanding the technological challenge to Canada's third party advertising regime
Bibliographic Data
| ID | 9784282 |
|---|---|
| Authors | Tamara A Small (0000-0001-6554-0962, corresponding author) |
| Year | 2018 |
| Volume | 61 |
| Issue | 2 |
| Pages | 266-283 |
| Publication date | 2018-06-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Canadian Public Administration (JOURNAL) |
| Journal identifiers | ISSN: 0008-4840 • E-ISSN: 1754-7121 |
| Publisher | Wiley (PUBLISHER • GB) |
| DOI | 10.1111/capa.12263 |
| OpenAlex | W2810320099 |
| Language | EN |
| Citations received | 2 |
| References cited | 12 |
Some scholars proclaim that social media can make third party advertising regulations “technologically obsolete.” Since social media are essentially free, financial resources are no longer an obstacle to the participation in elections. These claims, however, lack empirical consideration. Using original data on third party election advertising from 2004 ‐ 2015, this article argues that digital technologies have not made advertising regulations obsolete. Analysis shows that third parties are increasingly engaged in paid internet advertising. For many third parties, money matters in the digital age as it did in the broadcast age
Advertising · Business · Internet privacy · Obstacle · Political science · Social media · The Internet · Third party · Computer Science · Freedom of Expression and Defamation · Hate Speech and Cyberbullying Detection · Law · Social Media and Politics
Political Equality, the Internet, and Campaign Finance Regulation
The Internet and Campaign Finance in the U.S. and the UK
The role of self-interest in building the good economy
Barriers to third‐party advertising in C anadian elections
Understanding third-party advertising
Normalising or Equalising Party Competition? Assessing the Impact of the Web on Election Campaigning
Equal Access, Unequal Success — Major and Minor Canadian Parties On the Net
| Unique citing works | 2 |
|---|---|
| Citations per year | 0,25 |
| Citation span | 2018 - 2025 (8) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 2 |