Commentary
Beyond Morgan’s eight metaphors
Bibliographic Data
| ID | 9890294 |
|---|---|
| Authors | Gareth Morgan (0000-0002-9495-1274, Schulich School of Business, York University, corresponding author) |
| Year | 2016 |
| Volume | 69 |
| Issue | 4 |
| Pages | 1029-1042 |
| Publication date | 2016-04-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Human Relations (JOURNAL) |
| Journal identifiers | ISSN: 0018-7267 • E-ISSN: 1741-282X |
| Publisher | SAGE Publications (PUBLISHER • US) |
| DOI | 10.1177/0018726715624497 |
| OpenAlex | W2340613512 |
| Language | EN |
| Citations received | 9 |
| References cited | 20 |
This article focuses on the interplay between metaphor and metonymy in the construction of organization theory. It emphasizes the importance of understanding the relationship between the use of metaphor as a way of thinking and a way of being, and the specific metaphors that are produced through this process. It suggests that too much emphasis is often placed on metaphors as abstracted epistemological constructs rather than on understanding the more dynamic and changing role they play in the interactive modes of engagement through which people seek to grasp, concretize and act on their world. Developing the approach and ideas first presented in Images of Organization, this article suggests that a flexible use of metaphor can help us engage and understand the multidimensional and paradoxical nature of organizational life and help us to deal with the emerging issues shaping the contemporary socio-political–technological–organizational landscape. The article suggests that because most current approaches in social science are overly-focused on the study of abstracted metonymical constructs, they will have difficulty dealing with the multidimensional complexity we now face
Cognitive science · Epistemology · Face (sociological concept · GRASP · Linguistics · Management · Metaphor · Metaphor and metonymy · Metonymy · Organizational theory · Political science · Politics · Process (computing · Social science · Sociology · Complex Systems and Decision Making · Computer Science · Management and Organizational Studies · Management Theory and Practice · Psychology
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| Unique citing works | 9 |
|---|---|
| Citations per year | 0,9 |
| Citation span | 2016 - 2025 (10) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 9 |