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Mohd Hafiz Hanafiah

Biographic Data

ID233481
NAMEMohd Hafiz Hanafiah
GIVEN NAMESMohd Hafiz
FAMILY NAMEHanafiah
SIGNATUREHANAFIAH M H
AFFILIATIONSUniversiti Teknologi MARA
ORCID0000-0002-3378-7300
VERIFIEDYes
TOTAL WORKS32
TOTAL CITATIONS11
AUTHOR COUNT32
EDITOR COUNT0
FIRST PUBLICATION YEAR2013
LATEST PUBLICATION YEAR2026
H-INDEX2
  • Exploring the role of coffee shop culture in fostering social resilience in post-tsunami Aceh, Indonesia

    Mohd Hafiz Hanafiah, Hakim Muttaqim et al.•ARTICLE•Local Environment•2026

    Community resilience has emerged as a critical lens for understanding how societies recover and rebuild in the wake of disaster, particularly in regions vulnerable to recurring crises. This study explores the unique role of coffee shop culture in fostering social resilience within the Muslim community of Banda Aceh, Indonesia – an area devastated by the 2004 Indian Ocean tsunami and disrupted the region’s social fabric. Drawing on qualitative fie…

  • Watukarung Beach Development Strategy to Support the Gunungsewu Pacitan Global Geopark, East Java

    Open Access•I Komang Astina, Dicky ARINTA et al.•ARTICLE•GeoJournal of Tourism and Geosites•2026

    This research was conducted to evaluate the physical and social potentials of Watukarung Beach, Pacitan, and further formulate a sustainable tourism development strategy within the framework of supporting the Gunungsewu Global Geopark. The methodological design applies a mixed method approach that integrates quantitative assessment through the Tourism Suitability Index and quantitative SWOT analysis, combined with a qualitative approach through i…

  • I'm afraid to travel! Investigating the effect of perceived health risk on Malaysian travellers' post-pandemic perception and future travel intention

    Open Access•Mohd Hafiz Hanafiah, Nur Adilah Md Zain et al.•ARTICLE•Journal of Tourism Futures•2026

    Purpose This study investigates the effect of COVID-19 pandemic perceived health risk on traveller's post-pandemic perception and future travel intention. The study aims to provide insight into the unprecedented COVID-19 pandemic and its potential influence on tourist behaviour. Design/methodology/approach Two hundred and forty-four responses were gathered quantitatively through an online survey. The research hypotheses were analysed using the pa…

  • Unpacking accessible tourism: Motivators, barriers, and emotions of mobility-impaired travellers

    Berlian Batrisyia Burhan, Mohd Hafiz Hanafiah et al.•ARTICLE•Leisure/Loisir•2026

  • From fear to assurance: Interplay of key influences on tourists’ travel insurance purchase decision

    Nur Adilah Md Zain, Mohd Hafiz Hanafiah et al.•ARTICLE•Current Issues in Tourism•2026

  • Parkgoers go to the virtual park: A classification framework, systematic review, and future tourism research agenda

    Open Access•Aniesa Samira Bafadhal, Faiz Izwan Anuar et al.•ARTICLE•Cogent Social Sciences•2025

    Introduction Virtual reality (VR) technology has revolutionized park experiences, offering high-tech, low-touch solutions that cater to parkgoers throughout the COVID-19 pandemic and beyond. Despite its potential, research on virtual parks remains nascent, necessitating further exploration to establish a robust field within tourism and leisure studies.Methods This study employed ATLAS.ti version 23 to conduct a Systematic Literature Review (SLR) …

  • Psychological drivers of attitude and revisit intentions in virtual reality rides at amusement parks: Telepresence, flow and enjoyment

    Open Access•Aniesa Samira Bafadhal, Mohd Hafiz Hanafiah et al.•ARTICLE•Cogent Social Sciences•2025

    This study examines the factors influencing visitors’ attitudes and intentions to revisit virtual reality (VR) ride simulators in amusement parks, focusing on psychological aspects such as telepresence, flow, and enjoyment. Data were collected from 138 visitors using a structured questionnaire and analyzed with Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings show that enjoyment significantly shapes attitudes toward VR r…

  • Glamping tourism: Unpacking ecotourists’ experiential quality, perceived value and behavioural intention

    Mohd Hafiz Hanafiah, Wan Nur Amirah et al.•ARTICLE•Journal of Ecotourism•2025

    This study examines the relationship between the experiential quality of glamping tourism, emotional and functional value, destination image, experiential satisfaction, and revisit intentions, offering valuable insights into the intricate dynamics governing ecotourists’ loyalty behaviour. This cross-sectional survey interview focuses on 453 tourists’ perceptions towards glamping tourism. The study hypotheses were tested using Partial-least Square…

  • Eco-spiritual experience quality and tourist loyalty: A serial mediation model in Indonesian eco-spiritual destinations

    Eka Fais Wahyuli, Ananda Sabil Hussein et al.•ARTICLE•Journal of Ecotourism•2025

    This study investigates the behavioural mechanisms underlying tourists’ revisit intention within eco-spiritual tourism, focusing on the mediating roles of eco-spiritual image and destination attachment. A sequential mixed-methods approach was employed, starting with qualitative focus groups to develop a multidimensional eco-spiritual experience quality (ESEQ) scale, followed by a quantitative survey of 427 domestic visitors to the sacred eco-spir…

  • Organizational HR practices and employee retention in hotels: The moderating role of co-worker influence and market turbulence

    Feri Ferdian, Mohd Hafiz Hanafiah et al.•ARTICLE•International Journal of…•2025

  • Strengthening resilience and performance through business continuity management: Insights from central java tour operators

    Open Access•Edy Yulianto, Quratulain Syahirah Awang Ali et al.•ARTICLE•Quality & Quantity•2025

    Business Continuity Management (BCM) is vital for resilience and operational continuity but is underexplored in tourism. This study focuses on crisis and the impact of BCM practices on organizational resilience and performance in Indonesia’s tourism sector. Data from 140 Central Java tour operators, analyzed using SPSS and PLS-SEM, reveal that Embeddedness of Continuity Practices (ECP) significantly enhances resilience and performance, boosting s…

  • Quality and Carrying Capacity of Klayar Coastal Beach to Enhance Sustainable Management in Global Geopark Gunung Sewu, Indonesia

    Open Access•Faisal Arif SETIAWAN, I Komang Astina et al.•ARTICLE•GeoJournal of Tourism and Geosites•2025

    Klayar Beach, a key site within Indonesia's Gunung Sewu UNESCO Global Geopark, faces growing tourism pressures threatening its ecological integrity. This study evaluates sustainable visitation thresholds by integrating carryin g capacity analysis with beach quality assessment, addressing critical gaps in coastal geopark management literature. Using a descriptive-quantitative method, the study integrates beach carrying capacity analysis, including…

  • Malaysian homestay experience programme: A qualitative investigation on operator's crisis management practices and resiliency strategies

    Open Access•Muhammad Aliff Asyraff, Mohd Hafiz Hanafiah et al.•ARTICLE•International Journal of Disaster…•2024

  • Ecotourism design affordances, identity, and intelligence: How does it influence tourist pro-environmental behaviour

    Muhammad Burhanuddeen Mohammad Nasir, Muaz Azinuddin et al.•ARTICLE•Journal of Ecotourism•2024

    This study explores the link between perceived ecotourism design affordances, environmental identity, sustainable intelligence, and pro-environmental behaviour among ecotourists. Through quantitative research design with purposive sampling, the study analysed 239 responses using Partial-least Square-Structural Equation Modelling (PLS-SEM). The study found that dimensions of functional/aesthetic and social/symbolic affordance significantly influen…

  • Tourists' intention to visit green hotels: Building on the theory of planned behaviour and the value-belief-norm theory

    Open Access•Muhammad Ashraf Fauzi, Mohd Hafiz Hanafiah et al.•ARTICLE•Journal of Tourism Futures•2024

    Purpose This study integrates the theory of planned behaviour (TPB) and value-belief-norm (VBN) theory to investigate tourists' intention and behaviour to visit green hotels in Malaysia. Design/methodology/approach A total of 160 valid questionnaire responses were collected via an online survey. The partial least square–structural equation modelling (PLS-SEM) technique was utilised to assess the study framework and the hypothesised relationship. …

  • Digital Technology Adoption as a Game Changer for Community-based Tourism (CBT) Homestay Operators: A Qualitative Investigation

    Open Access•Nur Azira Abdul Samad, Mohd Salehuddin Mohd Zahari et al.•ARTICLE•Asia-Pacific Journal of Rural…•2024

    Malaysia’s tourism industry has incorporated digital technology to attract, inform and serve travellers, but its adoption is limited among community-based tourism (CBT) providers. Because of its importance in the tourism industry, exploring the factors that trigger or hinder the adoption of digital technology among CBT operators is essential. A qualitative approach was utilised, and semi-structured interviews were conducted with 35 CBT homestay o…

  • Catering to Luxury Chinese Tourists Demand: Insights from Malaysian Inbound Travel Agencies

    Linawati Ismail, Mohd Salehuddin Mohd Zahari et al.•ARTICLE•Journal of China Tourism Research•2024•Cited by: 1•References: 2

    The shift toward luxury tourism has engendered a new class of high-end Chinese tourists, presenting significant opportunities for generating substantial revenue through premium tourism products and services. This study specifically explores Malaysian inbound travel agencies' perceptions, preparedness, and challenges in attracting luxury Chinese tourists. Through qualitative interviews and thematic analysis, this study delves into nine Malaysian i…

  • Systematic literature review of Business Continuity Management (BCM) practices: Integrating organisational resilience and performance in Small and medium enterprises (SMEs) BCM framework

    Open Access•Quratulain Syahirah Awang Ali, Mohd Hafiz Hanafiah et al.•ARTICLE•International Journal of Disaster…•2023

  • An exploration of perceived ecotourism design affordance and destination social responsibility linkages to tourists’ pro-environmental behaviour and destination loyalty

    Muaz Azinuddin, Mohd Hafiz Hanafiah et al.•ARTICLE•Journal of Ecotourism•2023

    This study investigates the effects of perceived ecotourism design affordance and destination social responsibility on tourists’ pro-environmental behaviour and destination loyalty. It aims to shed light on the intrinsic and extrinsic factors that shape sustainable tourist behaviour. Three hundred and fourteen responses were collected quantitatively through an online survey. The research hypotheses were analysed using the Partial-least Square-Str…

  • Scuba-diving destination readiness for the disabled-friendly visitors: Assessing person with disabilities (PWD) needs and perspectives

    Yasmin Faezah Samsudin, Mohd Salehuddin Mohd Zahari et al.•ARTICLE•Current Issues in Tourism•2023

    Recognition of Persons with Disabilities (PWD) as a niche tourist market for scuba diving tourism is emerging. This paper empirically investigates the disabled scuba diver’s perception of the scuba diving destination’s readiness to serve the PWD market. We surveyed 284 certified local and international PWD scuba divers. The results show that facilities’ accessibility through flexibility in use, tolerance for error, size and space for approach and…

  • Social commerce adoption: A study on consumer's online purchase behaviour of perishable pastry products

    Open Access•Faradewi Bee A Rahman, Mohd Hafiz Hanafiah et al.•ARTICLE•British Food Journal•2023

    Purpose This study investigates the relationship between social commerce adoption determinants, perceived trust and purchase behaviour among pastry product consumers. Design/methodology/approach The research data were collected using a five-point Likert from 409 pastry consumers through an online survey. Partial least square-structural equation modelling (PLS-SEM) was utilised to test the study model and hypotheses. Findings The study findings in…

  • The connection between missing school and Indigenous community: Challenges and complexities

    Open Access•Norol Hamiza Zamzuri, Mohd Hafiz Hanafiah et al.•ARTICLE•AlterNative An International…•2023

    This commentary elaborates on the issues pertaining to absenteeism among Indigenous children and explores their perceived challenges and complexities. The qualitative study focuses on the Malaysian Semaq Beri Indigenous community, with 1 of the 19 Orang Asli (the Indigenous people of Peninsular Malaysia). Data were collected via semi-structured interviews. The findings indicate that despite various initiatives and incentives by the government to …

  • Drama tourism: The influence of Korean K-pop dramas characteristics on Malaysian travel motivation and behavioural intention

    Aida Kamilia, Mohd Hafiz Hanafiah et al.•ARTICLE•Anatolia•2022

  • The influence of heritage food consumption and experiential value on Terengganu’s destination image and tourists’ behavioural intention

    Nabilah Amelia Mohammad, Mohd Hafiz Hanafiah et al.•ARTICLE•Journal of Heritage Tourism•2022•Cited by: 1•References: 9

  • Exploring Aceh Tsunami Museum Visitors’ Motivation, Experience and Emotional Reaction

    Open Access•Mohd Hafiz Hanafiah, Maisarah Abd Hamid et al.•ARTICLE•Curator The Museum Journal•2021

    This study explores how the Aceh Tsunami Museum visitors’ motivation and experience affect their emotional reactions. The study expands current theorisations by examining the merits of emotional reaction in visitors’ behaviour models. A total of 384 visitors completed a self‐administered survey via online forms. The results show that visitors’ emotional reaction is affected by motivational factors and their experience visiting the museum. This st…

Next
  • How the acculturation of Baba Nyonya community affects Malacca food identity

    Mohd Salehuddin Mohd Zahari, Aisyah Tumin et al.•ARTICLE•Asian Ethnicity•2019•Cited by: 4•References: 32

    The migration of the Chinese community to Malacca in the 16th century has enabled the process of cross culturing and culinary acculturation, producing a unique mixture of Baba Nyonya food. Even though Baba Nyonya food is pretty much has been localised (Malay), its Chinese representation cannot be denied. This study aims to assess how the acculturation of the Baba Nyonya community affects Malacca food identity. A quantitative methodology is employ…

  • The influence of biculturalism/integration attributes on ethnic food identity formation

    Open Access•Noriza Ishak, Mohd Salehuddin Mohd Zahari et al.•ARTICLE•Journal of Ethnic Foods•2019•Cited by: 4•References: 83

    This paper investigates the extent to which biculturalism/ integration attributes (food knowledge, food in media and food for social events) of the three primary races of Malaysia: Malays, Chinese and Indian foods influence the process of Malaysian food identity formation. The information for this study is obtained through surveys among the Malays, Chinese and Indian chefs/cooks who are working in the Malaysian food catering businesses. A total o…

  • Catering to Luxury Chinese Tourists Demand: Insights from Malaysian Inbound Travel Agencies

    Linawati Ismail, Mohd Salehuddin Mohd Zahari et al.•ARTICLE•Journal of China Tourism Research•2024•Cited by: 1•References: 2

    The shift toward luxury tourism has engendered a new class of high-end Chinese tourists, presenting significant opportunities for generating substantial revenue through premium tourism products and services. This study specifically explores Malaysian inbound travel agencies' perceptions, preparedness, and challenges in attracting luxury Chinese tourists. Through qualitative interviews and thematic analysis, this study delves into nine Malaysian i…

  • The influence of heritage food consumption and experiential value on Terengganu’s destination image and tourists’ behavioural intention

    Nabilah Amelia Mohammad, Mohd Hafiz Hanafiah et al.•ARTICLE•Journal of Heritage Tourism•2022•Cited by: 1•References: 9

  • Indigenous peoples and tourism business opportunity: The influence of Orang Asli's personality traits and sense of community

    Derweanna Bah Simpong, Mohd Salehuddin Mohd Zahari et al.•ARTICLE•International Journal of Tourism…•2019•Cited by: 1

    This paper empirically investigates the influence of Malaysian indigenous people's (Orang Asli) personality traits and sense of community toward their participation in tourism industry-related businesses. Specifically, this study surveyed Orang Asli entrepreneurs who are involved in tourism businesses. This study applies the causal research design through a quantitative method, self-reported and self-administered questionnaire. Two hundred eighty…

  • Hospitality and Tourism: Synergizing Creativity and Innovation in Research

    Artinah Zainal, Mohd Salehuddin Mohd Zahari et al.•BOOK•Hospitality and Tourism•2013

    Hospitality and Tourism - Synergizing creativity and innovation in research contains 116 accepted papers from the International Hospitality and Tourism Postgraduate Conference 2013 (Shah Alam, Malaysia, 2 3 September 2013). The book presents trends and practical ideas in the area of hospitality and tourism, and is divided into the sections below

  • The Structural Relationships of Experience Quality, Tourist Satisfaction and Destination Loyalty: The Case of Pangkor Island, Malaysia

    Open Access•Mohd Hafiz Hanafiah, Ahmad Farhan Jasmi et al.•ARTICLE•Journal of Nusantara Studies…•2019

    Previous studies show that a superior tourist experience would lead to travel satisfaction and develop loyalty towards a destination. However, the role and influence of experience quality on tourist behavioural intentions have yet to be thoroughly scrutinized. This study aims at examining the experience quality of Pangkor Island tourists and its effect on their satisfaction and destination loyalty. This research applied the convenience sampling m…

  • How the acculturation of Baba Nyonya community affects Malacca food identity

    Mohd Salehuddin Mohd Zahari, Aisyah Tumin et al.•ARTICLE•Asian Ethnicity•2019•Cited by: 4•References: 32

    The migration of the Chinese community to Malacca in the 16th century has enabled the process of cross culturing and culinary acculturation, producing a unique mixture of Baba Nyonya food. Even though Baba Nyonya food is pretty much has been localised (Malay), its Chinese representation cannot be denied. This study aims to assess how the acculturation of the Baba Nyonya community affects Malacca food identity. A quantitative methodology is employ…

  • The influence of biculturalism/integration attributes on ethnic food identity formation

    Open Access•Noriza Ishak, Mohd Salehuddin Mohd Zahari et al.•ARTICLE•Journal of Ethnic Foods•2019•Cited by: 4•References: 83

    This paper investigates the extent to which biculturalism/ integration attributes (food knowledge, food in media and food for social events) of the three primary races of Malaysia: Malays, Chinese and Indian foods influence the process of Malaysian food identity formation. The information for this study is obtained through surveys among the Malays, Chinese and Indian chefs/cooks who are working in the Malaysian food catering businesses. A total o…

  • Indigenous peoples and tourism business opportunity: The influence of Orang Asli's personality traits and sense of community

    Derweanna Bah Simpong, Mohd Salehuddin Mohd Zahari et al.•ARTICLE•International Journal of Tourism…•2019•Cited by: 1

    This paper empirically investigates the influence of Malaysian indigenous people's (Orang Asli) personality traits and sense of community toward their participation in tourism industry-related businesses. Specifically, this study surveyed Orang Asli entrepreneurs who are involved in tourism businesses. This study applies the causal research design through a quantitative method, self-reported and self-administered questionnaire. Two hundred eighty…

  • Local community support, attitude and perceived benefits in the Unesco World Heritage Site

    Open Access•Mohd Hafiz Hanafiah, Mohd Raziff Jamaluddin et al.•ARTICLE•Journal of Cultural Heritage…•2020

    Purpose This study aims to explore the support and attitudes of the local community together with the benefits of living in the vicinity of George Town UNESCO World Heritage Site. George Town is one of the popular UNESCO World Heritage Sites in Malaysia. Design/methodology/approach A total of 319 respondents residing in the gazetted area of George Town World Heritage Sites were interviewed. The covariance-based structural equation modelling (CB-S…

  • Exploring Aceh Tsunami Museum Visitors’ Motivation, Experience and Emotional Reaction

    Open Access•Mohd Hafiz Hanafiah, Maisarah Abd Hamid et al.•ARTICLE•Curator The Museum Journal•2021

    This study explores how the Aceh Tsunami Museum visitors’ motivation and experience affect their emotional reactions. The study expands current theorisations by examining the merits of emotional reaction in visitors’ behaviour models. A total of 384 visitors completed a self‐administered survey via online forms. The results show that visitors’ emotional reaction is affected by motivational factors and their experience visiting the museum. This st…

  • Ecological Problem Behind Marine Tourism in Karimunjawa: A Threat to Local Community

    Open Access•Atika Wijaya, Suwito Eko Pramono et al.•ARTICLE•Advances in Social Science,…•2021

    This paper describes some ecological problems in Karimunjawa, an island in Java, Indonesia, as the possible impact of tourism activity. This paper, then, focuses on how the local people of Karimunjawa Island face that ecological threat

  • Drama tourism: The influence of Korean K-pop dramas characteristics on Malaysian travel motivation and behavioural intention

    Aida Kamilia, Mohd Hafiz Hanafiah et al.•ARTICLE•Anatolia•2022

  • The influence of heritage food consumption and experiential value on Terengganu’s destination image and tourists’ behavioural intention

    Nabilah Amelia Mohammad, Mohd Hafiz Hanafiah et al.•ARTICLE•Journal of Heritage Tourism•2022•Cited by: 1•References: 9

  • Systematic literature review of Business Continuity Management (BCM) practices: Integrating organisational resilience and performance in Small and medium enterprises (SMEs) BCM framework

    Open Access•Quratulain Syahirah Awang Ali, Mohd Hafiz Hanafiah et al.•ARTICLE•International Journal of Disaster…•2023

  • An exploration of perceived ecotourism design affordance and destination social responsibility linkages to tourists’ pro-environmental behaviour and destination loyalty

    Muaz Azinuddin, Mohd Hafiz Hanafiah et al.•ARTICLE•Journal of Ecotourism•2023

    This study investigates the effects of perceived ecotourism design affordance and destination social responsibility on tourists’ pro-environmental behaviour and destination loyalty. It aims to shed light on the intrinsic and extrinsic factors that shape sustainable tourist behaviour. Three hundred and fourteen responses were collected quantitatively through an online survey. The research hypotheses were analysed using the Partial-least Square-Str…

  • Scuba-diving destination readiness for the disabled-friendly visitors: Assessing person with disabilities (PWD) needs and perspectives

    Yasmin Faezah Samsudin, Mohd Salehuddin Mohd Zahari et al.•ARTICLE•Current Issues in Tourism•2023

    Recognition of Persons with Disabilities (PWD) as a niche tourist market for scuba diving tourism is emerging. This paper empirically investigates the disabled scuba diver’s perception of the scuba diving destination’s readiness to serve the PWD market. We surveyed 284 certified local and international PWD scuba divers. The results show that facilities’ accessibility through flexibility in use, tolerance for error, size and space for approach and…

  • Social commerce adoption: A study on consumer's online purchase behaviour of perishable pastry products

    Open Access•Faradewi Bee A Rahman, Mohd Hafiz Hanafiah et al.•ARTICLE•British Food Journal•2023

    Purpose This study investigates the relationship between social commerce adoption determinants, perceived trust and purchase behaviour among pastry product consumers. Design/methodology/approach The research data were collected using a five-point Likert from 409 pastry consumers through an online survey. Partial least square-structural equation modelling (PLS-SEM) was utilised to test the study model and hypotheses. Findings The study findings in…

  • The connection between missing school and Indigenous community: Challenges and complexities

    Open Access•Norol Hamiza Zamzuri, Mohd Hafiz Hanafiah et al.•ARTICLE•AlterNative An International…•2023

    This commentary elaborates on the issues pertaining to absenteeism among Indigenous children and explores their perceived challenges and complexities. The qualitative study focuses on the Malaysian Semaq Beri Indigenous community, with 1 of the 19 Orang Asli (the Indigenous people of Peninsular Malaysia). Data were collected via semi-structured interviews. The findings indicate that despite various initiatives and incentives by the government to …

  • Malaysian homestay experience programme: A qualitative investigation on operator's crisis management practices and resiliency strategies

    Open Access•Muhammad Aliff Asyraff, Mohd Hafiz Hanafiah et al.•ARTICLE•International Journal of Disaster…•2024

  • Ecotourism design affordances, identity, and intelligence: How does it influence tourist pro-environmental behaviour

    Muhammad Burhanuddeen Mohammad Nasir, Muaz Azinuddin et al.•ARTICLE•Journal of Ecotourism•2024

    This study explores the link between perceived ecotourism design affordances, environmental identity, sustainable intelligence, and pro-environmental behaviour among ecotourists. Through quantitative research design with purposive sampling, the study analysed 239 responses using Partial-least Square-Structural Equation Modelling (PLS-SEM). The study found that dimensions of functional/aesthetic and social/symbolic affordance significantly influen…

  • Tourists' intention to visit green hotels: Building on the theory of planned behaviour and the value-belief-norm theory

    Open Access•Muhammad Ashraf Fauzi, Mohd Hafiz Hanafiah et al.•ARTICLE•Journal of Tourism Futures•2024

    Purpose This study integrates the theory of planned behaviour (TPB) and value-belief-norm (VBN) theory to investigate tourists' intention and behaviour to visit green hotels in Malaysia. Design/methodology/approach A total of 160 valid questionnaire responses were collected via an online survey. The partial least square–structural equation modelling (PLS-SEM) technique was utilised to assess the study framework and the hypothesised relationship. …

  • Digital Technology Adoption as a Game Changer for Community-based Tourism (CBT) Homestay Operators: A Qualitative Investigation

    Open Access•Nur Azira Abdul Samad, Mohd Salehuddin Mohd Zahari et al.•ARTICLE•Asia-Pacific Journal of Rural…•2024

    Malaysia’s tourism industry has incorporated digital technology to attract, inform and serve travellers, but its adoption is limited among community-based tourism (CBT) providers. Because of its importance in the tourism industry, exploring the factors that trigger or hinder the adoption of digital technology among CBT operators is essential. A qualitative approach was utilised, and semi-structured interviews were conducted with 35 CBT homestay o…

  • Catering to Luxury Chinese Tourists Demand: Insights from Malaysian Inbound Travel Agencies

    Linawati Ismail, Mohd Salehuddin Mohd Zahari et al.•ARTICLE•Journal of China Tourism Research•2024•Cited by: 1•References: 2

    The shift toward luxury tourism has engendered a new class of high-end Chinese tourists, presenting significant opportunities for generating substantial revenue through premium tourism products and services. This study specifically explores Malaysian inbound travel agencies' perceptions, preparedness, and challenges in attracting luxury Chinese tourists. Through qualitative interviews and thematic analysis, this study delves into nine Malaysian i…

  • Parkgoers go to the virtual park: A classification framework, systematic review, and future tourism research agenda

    Open Access•Aniesa Samira Bafadhal, Faiz Izwan Anuar et al.•ARTICLE•Cogent Social Sciences•2025

    Introduction Virtual reality (VR) technology has revolutionized park experiences, offering high-tech, low-touch solutions that cater to parkgoers throughout the COVID-19 pandemic and beyond. Despite its potential, research on virtual parks remains nascent, necessitating further exploration to establish a robust field within tourism and leisure studies.Methods This study employed ATLAS.ti version 23 to conduct a Systematic Literature Review (SLR) …

  • Psychological drivers of attitude and revisit intentions in virtual reality rides at amusement parks: Telepresence, flow and enjoyment

    Open Access•Aniesa Samira Bafadhal, Mohd Hafiz Hanafiah et al.•ARTICLE•Cogent Social Sciences•2025

    This study examines the factors influencing visitors’ attitudes and intentions to revisit virtual reality (VR) ride simulators in amusement parks, focusing on psychological aspects such as telepresence, flow, and enjoyment. Data were collected from 138 visitors using a structured questionnaire and analyzed with Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings show that enjoyment significantly shapes attitudes toward VR r…

  • Glamping tourism: Unpacking ecotourists’ experiential quality, perceived value and behavioural intention

    Mohd Hafiz Hanafiah, Wan Nur Amirah et al.•ARTICLE•Journal of Ecotourism•2025

    This study examines the relationship between the experiential quality of glamping tourism, emotional and functional value, destination image, experiential satisfaction, and revisit intentions, offering valuable insights into the intricate dynamics governing ecotourists’ loyalty behaviour. This cross-sectional survey interview focuses on 453 tourists’ perceptions towards glamping tourism. The study hypotheses were tested using Partial-least Square…

  • Eco-spiritual experience quality and tourist loyalty: A serial mediation model in Indonesian eco-spiritual destinations

    Eka Fais Wahyuli, Ananda Sabil Hussein et al.•ARTICLE•Journal of Ecotourism•2025

    This study investigates the behavioural mechanisms underlying tourists’ revisit intention within eco-spiritual tourism, focusing on the mediating roles of eco-spiritual image and destination attachment. A sequential mixed-methods approach was employed, starting with qualitative focus groups to develop a multidimensional eco-spiritual experience quality (ESEQ) scale, followed by a quantitative survey of 427 domestic visitors to the sacred eco-spir…

  • Organizational HR practices and employee retention in hotels: The moderating role of co-worker influence and market turbulence

    Feri Ferdian, Mohd Hafiz Hanafiah et al.•ARTICLE•International Journal of…•2025

Tourism (23 works) · Business (19 works) · Geography (16 works) · Diverse Aspects of Tourism Research (14 works) · Marketing (13 works) · Sociology (13 works) · Psychology (12 works) · Advertising (9 works) · Economics (9 works) · Computer Science (8 works)

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