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A Cross-cultural comparison of customer complaint behavior in restaurants in hotels

Bibliographic Data

ID12463152
AuthorsAgnes DeFranco, Agnes L Defranco (0000-0002-9065-9196, University of Houston, corresponding author), James Wortman, Terry Lam (0000-0001-8949-3478, Hong Kong Polytechnic University), Cary C Countryman (University of Houston), Cary Countryman
Year2005
Volume10
Issue2
Pages173-190
Publication date2005-06-01
Open AccessNo
TypeARTICLE
VenueAsia Pacific Journal of Tourism Research (JOURNAL)
Journal identifiersISSN: 1094-1665 • E-ISSN: 1741-6507
PublisherRoutledge (PUBLISHER • GB)
DOI10.1080/10941660500135969
OpenAlexW4238829150
LanguageEN
Citations received2
References cited17

This study documented consumer complaint behavior in hotel restaurants in two diverse cosmopolitan cities, Hong Kong, SAR and Houston, USA. It was found that in the area of food and beverage attributes, the Hong Kong group rated tastiness, temperature and freshness less important to make a complaint about the Houston group. As for service, service efficiency, greetings, attentiveness and helpfulness were rated differently, with the Hong Kong group rated “greetings” higher than the Houston counterparts. Regarding atmospherics, the two groups were most alike, though the Hong Kong group would be more likely to complain about the noise level while the Houston group, temperature and décor of hotel restaurants

Advertising · Business · Complaint · Consumer behaviour · Consumer satisfaction · Helpfulness · Political science · Service (business · Consumer Behavior in Brand Consumption and Identification · Customer Service Quality and Loyalty · Psychology · Psychology of Social Influence · Social Psychology · Marketing

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Citations per year0.18
Citation span2015 - 2016 (2)
Highly citedNo

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