Transforming Employee Engagement Into Long-Term Customer Relationships
Evidence from Information Technology Salespeople in Taiwan
Bibliographic Data
| ID | 13920657 |
|---|---|
| Authors | Benjamin J C Yuan (National Yang Ming Chiao Tung University, corresponding author), Michael B H Lin (National Yang Ming Chiao Tung University), Jia-Horng Shieh (National Taipei University of Business), Kuang-Pin Li (Hsing Wu University) |
| Year | 2012 |
| Volume | 40 |
| Issue | 9 |
| Pages | 1549-1553 |
| Publication date | 2012-10-01 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Social Behavior and Personality An International Journal (JOURNAL) |
| Journal identifiers | ISSN: 0301-2212 • E-ISSN: 1179-6391 |
| Publisher | Scientific Journal Publishers Limited (PUBLISHER) |
| DOI | 10.2224/sbp.2012.40.9.1549 |
| OpenAlex | W2000933631 |
| Language | EN |
| Citations received | 1 |
In this study, we found that when information salespeople in Taiwan perceived more transformational leadership, they were more likely to show increases in work engagement development over time. Furthermore, increases in work engagement development influenced increases in service performance development, which therefore positively predicts increases in customer relationship development over time
Business · Customer engagement · Customer service · Employee engagement · Political science · Public relations · Service (business · Transformational leadership · Work (physics · Work engagement · Customer Service Quality and Loyalty · Job Satisfaction and Organizational Behavior · Psychology · Social Psychology · Technology Adoption and User Behaviour · Marketing
| Citations per year | 0.25 |
|---|---|
| Citation span | 2022 - 2022 (1) |
| Highly cited | No |