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Healthy snacks at the checkout counter

A lab and field study on the impact of shelf arrangement and assortment structure on consumer choices

Bibliographic Data

ID15367019
AuthorsEllen Van Kleef (0000-0002-8797-6983, Wageningen University & Research, corresponding author), Kai Otten (Wageningen University & Research), Hans Cm Van Trijp, J C M Van Trijp (0000-0003-2323-4064, Wageningen University & Research)
Year2012
Volume12
Issue1
Pages1072-1072
Publication date2012-12-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueBMC Public Health (JOURNAL)
Journal identifiersISSN: 1471-2458 • E-ISSN: 1471-2458
PublisherBioMed Central (PUBLISHER • GB)
DOI10.1186/1471-2458-12-1072
PMID23231863
PMCIDPMC3575369
OpenAlexW2143855644
LanguageEN
Citations received41
References cited31

Overall, results suggest that increasing the prominence of healthy snacks by enlarging their availability, while permitting access to unhealthy snacks, is a promising strategy to promote sales. These results point to the importance of nudging strategies to encourage healthier snack patterns

Advertising · Attractiveness · Biostatistics · Business · Food choice · Public health · Behavioral Health and Interventions · Color perception and design · Consumer Retail Behavior Studies · Medicine · Psychology · Marketing

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Unique citing works41
Citations per year2,93
Citation span2012 - 2026 (15)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 39

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