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Predictive models of implicit and explicit attitudes

Bibliographic Data

ID19601992
AuthorsMarco Perugini (0000-0002-4864-6623, University of Essex, corresponding author)
Year2005
Volume44
Issue1
Pages29-45
Publication date2005-03-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueBritish Journal of Social Psychology (JOURNAL)
Journal identifiersISSN: 0144-6665 • E-ISSN: 2044-8309
PublisherWiley (PUBLISHER • GB)
DOI10.1348/014466604x23491
PMID15901390
OpenAlexW1969211809
LanguageEN
Citations received76
References cited54

Explicit attitudes have long been assumed to be central factors influencing behaviour. A recent stream of studies has shown that implicit attitudes, typically measured with the Implicit Association Test (IAT), can also predict a significant range of behaviours. This contribution is focused on testing different predictive models of implicit and explicit attitudes. In particular, three main models can be derived from the literature: (a) additive (the two types of attitudes explain different portion of variance in the criterion), (b) double dissociation (implicit attitudes predict spontaneous whereas explicit attitudes predict deliberative behaviour), and (c) multiplicative (implicit and explicit attitudes interact in influencing behaviour). This paper reports two studies testing these models. The first study (N = 48) is about smoking behaviour, whereas the second study (N = 109) is about preferences for snacks versus fruit. In the first study, the multiplicative model is supported, whereas the double dissociation model is supported in the second study. The results are discussed in light of the importance of focusing on different patterns of prediction when investigating the directive influence of implicit and explicit attitudes on behaviours

Directive · Dissociation (chemistry) · Implicit attitude · Implicit-association test · Multiplicative function · Variance (accounting) · Behavioral Health and Interventions · Computer Science · Cultural Differences and Values · Mathematics · Psychology · Social and Intergroup Psychology · Social Psychology

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Unique citing works76
Citations per year2,71
Citation span1998 - 2026 (29)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 73

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