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Pretty as a Princess

Longitudinal Effects of Engagement With Disney Princesses on Gender Stereotypes, Body Esteem, and Prosocial Behavior in Children

Bibliographic Data

ID23323934
AuthorsSarah M Coyne (0000-0002-1403-8726, Brigham Young University, corresponding author), Jennifer Ruh Linder (Linfield College), Eric E Rasmussen (0000-0002-4432-9348, Texas Tech University), David A Nelson (0000-0001-7704-7649, Brigham Young University), Victoria Birkbeck (Brigham Young University)
Year2016
Volume87
Issue6
Pages1909-1925
Publication date2016-11-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueChild Development (JOURNAL)
Journal identifiersISSN: 0009-3920 • E-ISSN: 1467-8624
PublisherOxford University Press (OUP) (PUBLISHER)
DOI10.1111/cdev.12569
PMID27315773
OpenAlexW2421828168
LanguageEN
Citations received82
References cited52

This study examined level of engagement with Disney Princess media/products as it relates to gender-stereotypical behavior, body esteem (i.e. body image), and prosocial behavior during early childhood. Participants consisted of 198 children (Mage = 58 months), who were tested at two time points (approximately 1 year apart). Data consisted of parent and teacher reports, and child observations in a toy preference task. Longitudinal results revealed that Disney Princess engagement was associated with more female gender-stereotypical behavior 1 year later, even after controlling for initial levels of gender-stereotypical behavior. Parental mediation strengthened associations between princess engagement and adherence to female gender-stereotypical behavior for both girls and boys, and for body esteem and prosocial behavior for boys only.

Developmental psychology · Longitudinal study · Prosocial behavior · Self-esteem · Child Development and Digital Technology · Gender, Feminism, and Media · Media, Gender, and Advertising · Psychology · Social Psychology

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Citation velocitycurrent
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