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Consumers and Their Animal Companions

Bibliographic Data

ID3000679
AuthorsElizabeth C Hirschman (Rutgers, the State University of New Jersey, corresponding author)
Year1994
Volume20
Issue4
Pages616
Publication date1994-03-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueJournal of Consumer Research (JOURNAL)
Journal identifiersISSN: 0093-5301 • E-ISSN: 1537-5277
PublisherOxford University Press (OUP) (PUBLISHER)
DOI10.1086/209374
OpenAlexW2035082539
LanguageEN
Citations received60
References cited10

Despite the widespread practice of keeping companion animals, virtually no consumer behavior studies have been conducted on this phenomenon. The present inquiry uses detailed depth interviews with consumers to expand three a priori themes--animals as friends, animals as self, and animals as family members--and to discuss two emergent themes: (1) companion animals' mediation between nature and culture, and (2) the socialization of consumers' companion animal preference patterns. Building on this knowledge, several directions for future research on companion animals are discussed. Copyright 1994 by the University of Chicago

Advertising · Business · Consumer research · Library science · Sociology · Computer Science · Consumer Behavior in Brand Consumption and Identification · Culinary Culture and Tourism · Psychology · Wine Industry and Tourism

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Unique citing works60
Citations per year2
Citation span1996 - 2025 (30)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 56

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