Consumer Acceptance of Sports Wearables
The Role of Products Attributes
Bibliographic Data
| ID | 3511718 |
|---|---|
| Authors | Wang Zhigang (0000-0002-5860-8401), Zhigang Wang (0000-0002-6818-2205, Wuhan Sports University, corresponding author), Dan Fang (0000-0001-8864-7033), Xintao Liu (0000-0002-7323-9878, Wuhan University), Lei Zhang (0000-0003-4889-6486, Wuhan Sports University), H Duan (0000-0001-8016-0714, Wuhan Sports University), Chao Wang (0000-0002-4737-0717, Wuhan Sports University), K Guo (0000-0002-5226-2067, Wuhan Sports University) |
| Year | 2023 |
| Volume | 13 |
| Issue | 3 |
| Publication date | 2023-07-01 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | SAGE Open (JOURNAL) |
| Journal identifiers | ISSN: 2158-2440 • E-ISSN: 2158-2440 |
| Publisher | SAGE Publications Inc (PUBLISHER) |
| DOI | 10.1177/21582440231182653 |
| OpenAlex | W4383621670 |
| Language | EN |
| Citations received | 4 |
| References cited | 62 |
Based on the technology acceptance model (TAM), this paper discusses how the functional attributes and design characteristics of sports wearable devices affect users' attitude and behavior. In order to estimate the relationship between variables, structural equation model (SEM) was used to analyze the data from questionnaire. By analyzing the relationship among data analysis, real-time monitoring, appearance design, simple operation, perceived usefulness, perceived ease of use, use attitude, and use behavior, it is found that data analysis and real-time monitoring has a significant impact on the perceived usefulness of sports wearable devices. The simple operation and appearance design have a significant impact on the perceived ease of use of sports wearable devices. The perceived usefulness and perceived ease of use of sports wearable devices further affect users' attitude and behavior. The result means all study hypotheses were accepted. Therefore, providing perfect data analysis function, developing accurate real-time monitoring function, introducing friendly appearance design, and simplifying product operation mode can improve the use value and operation convenience of sports wearable devices and enhance the acceptance of users
Embedded system · Human–computer interaction · Structural equation modeling · Technology Acceptance Model · Usability · Wearable computer · Wearable technology · Computer Science · Consumer Retail Behavior Studies · Digital Marketing and Social Media · Psychology · Technology Adoption and User Behaviour
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| Citations per year | 1.33 |
|---|---|
| Citation span | 2023 - 2026 (4) |
| Highly cited | No |