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Go vegan! digital influence and social media use in the purchase intention of vegan products in the cosmetics industry

Bibliographic Data

ID4616559
AuthorsRennan Carvalho Dos Santos (0000-0002-2476-1336, Universidade Federal de Pernambuco, corresponding author), Marianny Jessica De Brito Silva (0000-0001-5567-3657, Universidade Federal de Pernambuco), Marlene F Da Costa (0000-0001-9888-8359, Universidade Federal de Pernambuco), Marconi Freitas Da Costa, Karen Batista (0000-0002-4918-6219, Universidade Federal de Pernambuco)
Year2023
Volume13
Issue1
Pages49-49
Publication date2023-03-11
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueSocial Network Analysis and Mining (JOURNAL)
Journal identifiersISSN: 1869-5450 • E-ISSN: 1869-5469
PublisherSpringer Science and Business Media LLC (PUBLISHER)
DOI10.1007/s13278-023-01034-7
PMID36937490
OpenAlexW4323925794
LanguageEN
Citations received5
References cited66

Advertising · Aesthetics · Art · Business · Cosmetics · Credibility · Digital media · Influencer marketing · Internet privacy · Political science · Social media · Source credibility · Statistics · Structural equation modeling · Vegan Diet · World Wide Web · Computer Science · Consumer Behavior in Brand Consumption and Identification · Digital Marketing and Social Media · Environmental Sustainability in Business · Mathematics · Medicine · Psychology · Marketing

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  • Construction and Validation of a Scale to Measure Celebrity Endorsers' Perceived Expertise, Trustworthiness, and Attractiveness

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  • Source Credibility and Emotions generated by Robot and Human Influencers

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Unique citing works5
Citations per year1,67
Citation span2023 - 2025 (3)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 4

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