The role of attitudes in memory-based decision making
Bibliographic Data
| ID | 6198565 |
|---|---|
| Authors | David M Sanbonmatsu (0000-0003-1239-744X, University of Utah, corresponding author), Russell H Fazio (0000-0002-0754-8234) |
| Year | 1990 |
| Volume | 59 |
| Issue | 4 |
| Pages | 614-622 |
| Publication date | 1990-01-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Journal of Personality and Social Psychology (JOURNAL) |
| Journal identifiers | ISSN: 0022-3514 • E-ISSN: 1939-1315 |
| Publisher | American Psychological Association (APA) (PUBLISHER) |
| DOI | 10.1037//0022-3514.59.4.614 |
| PMID | 2254847 |
| OpenAlex | W2012117390 |
| Language | EN |
| Citations received | 119 |
| References cited | 2 |
Frequently, considerable knowledge of the attributes of decision alternatives is available in memory so as to permit a thoughtful and deliberate choice. However, in many instances, individuals neglect to use such knowledge and instead rely on "attitude-based" strategy to make a memory-based decision. The findings from two experiments suggest that as to the motivation to make a correct decision or the opportunity to use the available attribute knowledge decreases, the likelihood that attitudes will guide a memory-based decision increases. The findings illustrate the functional role attitudes play in guiding decisions and behavior. By providing a ready means of evaluating choice alternatives, attitudes enable an individual to make a decision relatively quickly and effortlessly.
Cognition · Cognitive psychology · Neglect · Decision-Making and Behavioral Economics · Memory Processes and Influences · Psychology · Social and Intergroup Psychology · Social Psychology
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| Unique citing works | 78 |
|---|---|
| Citations per year | 3,31 |
| Citation span | 1990 - 2026 (37) |
| Citation velocity | current |
| Highly cited | Yes |
| Citation types | Neutral: 106 |