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Coming to a Restaurant Near You? Potential Consumer Responses to Nutrition Information Disclosure on Menus

Bibliographic Data

ID7842492
AuthorsElizabeth Howlett (0000-0002-2217-1156), Elizabeth A Howlett, Scot Burton, Kenneth Bates, Kyle Huggins (0000-0001-6952-6340), Kyle A Huggins
Year2009
Volume36
Issue3
Pages494-503
Publication date2009-10-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueJournal of Consumer Research (JOURNAL)
Journal identifiersISSN: 0093-5301 • E-ISSN: 1537-5277
PublisherOxford University Press (OUP) (PUBLISHER)
DOI10.1086/598799
OpenAlexW2172846507
LanguageEN
Citations received26
References cited25

Is the increase in away-from-home food consumption partially responsible for the rising prevalence of overweight consumers? Some believe that this may be the case since restaurants are not required to make easily accessible nutrition information available at the point of purchase. A field study, experiment, and consumer food diaries were used to explore how nutrition information disclosure on menus may influence consumers' product evaluations and consumption behaviors. In the context of away-from-home food consumption, we find that product claims and consumer motivation moderate the effects of nutrition information provision. Consumer health and welfare implications of our findings are discussed

Advertising · BATES · Business · Consumer research · Library science · Computer Science · Consumer Attitudes and Food Labeling · Culinary Culture and Tourism · Engineering · Obesity, Physical Activity, Diet

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Unique citing works26
Citations per year1,73
Citation span2011 - 2025 (15)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 25

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