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The most popular star-tutor of English

Discursive Construction of Tutor Identities in Shadow Education

Bibliographic Data

ID2937820
AuthorsKevin Wai Ho Yung (0000-0001-5252-9422, Department of Curriculum and Instruction, The Education University of Hong Kong, Hong Kong, China, corresponding author), Rui Yuan (0000-0002-6603-6423, Department of English Language Education, The Education University of Hong Kong, Hong Kong, China)
Year2020
Volume41
Issue1
Pages153-168
Publication date2020-01-02
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueDiscourse Studies in the Cultural Politics of Education (JOURNAL)
Journal identifiersISSN: 0159-6306 • E-ISSN: 1469-3739
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/01596306.2018.1488241
OpenAlexW2809107481
LanguageEN
Citations received36
References cited32

Private tutoring has become a widespread phenomenon worldwide, partly due to the global trend of marketisation and commodification of education. Informed by a discursive view of identity and through multimodal discourse analysis, this study aims to unveil part of the shadow education discourse by investigating the identities of 41 English language tutors portrayed in their biographies on the websites of six leading tutorial schools in Hong Kong. The findings suggest that the tutors project identities as (1) an authoritative exam expert, (2) a popular star, and (3) a well-qualified English language teacher. These multiple identities overlap and collectively create an ‘exam expert-star-teacher’ hybrid identity. The study sheds light on how implicit values and beliefs about shadow education are created and manifested in educational and social discourses, particularly when biography in tutorial advertisements is a prevailing commercial genre with promotional purposes

Aesthetics · Art · Commodification · Discourse analysis · Epistemology · Linguistics · Media studies · Pedagogy · Phenomenon · Social science · Socialization · Sociology · TUTOR · Global Educational Reforms and Inequalities · Psychology

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  • Advantages and Disadvantages of Native‐ and Nonnative‐English‐speaking Teachers

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Unique citing works36
Citations per year4,5
Citation span2018 - 2026 (9)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 30

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