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How Do I Love Thee? Let Me Count the Js

Implicit Egotism and Interpersonal Attraction

Bibliographic Data

ID6199716
AuthorsJohn T Jones, Brett W Pelham (0000-0003-3185-2196, University at Buffalo, State University of New York), Mauricio Carvallo (0000-0002-6067-0458, University at Buffalo, State University of New York), Matthew C Mirenberg (Columbia University)
Year2004
Volume87
Issue5
Pages665-683
Publication date2004-01-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueJournal of Personality and Social Psychology (JOURNAL)
Journal identifiersISSN: 0022-3514 • E-ISSN: 1939-1315
PublisherAmerican Psychological Association (APA) (PUBLISHER)
DOI10.1037/0022-3514.87.5.665
PMID15535778
OpenAlexW2135252278
LanguageEN
Citations received73
References cited81

From the perspective of implicit egotism people should gravitate toward others who resemble them because similar others activate people's positive, automatic associations about themselves. Four archival studies and 3 experiments supported this hypothesis. Studies 1-4 showed that people are disproportionately likely to marry others whose first or last names resemble their own. Studies 5-7 provided experimental support for implicit egotism. Participants were more attracted than usual to people (a) whose arbitrary experimental code numbers resembled their own birthday numbers, (b) whose surnames shared letters with their own surnames, and (c) whose jersey number had been paired, subliminally, with their own names. Discussion focuses on implications for implicit egotism, similarity, and interpersonal attraction

Attraction · Interpersonal attraction · Interpersonal communication · Interpersonal relationship · Linguistics · Perspective (graphical) · Similarity (geometry) · Evolutionary Psychology and Human Behavior · Names, Identity, and Discrimination Research · Psychology · Social and Intergroup Psychology · Social Psychology

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Unique citing works73
Citations per year3,17
Citation span2003 - 2026 (24)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 65

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