Kelly L Page
Biographic Data
| ID | 3941409 |
|---|---|
| NAME | Kelly L Page |
| GIVEN NAMES | Kelly L |
| FAMILY NAME | Page |
| SIGNATURE | PAGE K L |
| AFFILIATIONS | Columbia College Chicago |
| VERIFIED | No |
| TOTAL WORKS | 19 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 19 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2015 |
| LATEST PUBLICATION YEAR | 2016 |
| H-INDEX | 0 |
Twitter, the most brilliant tough love editor you’ll ever have.” Reading and writing socially during the Twitter Fiction Festival
The communication practice of tweeting has fostered numerous literary experiments, like Teju Cole’s series “Small fates” and Jennifer Egan’s novel “Black box”. In late 2012, these experiments culminated in an event that focused on such literary experiments: the first Twitter Fiction Festival. In this paper, we explore how people who participated in the festival use tweeting to embrace and enact writing and reading literature as a social experienc…
E‐Governance
This article provides a review of e‐governance and how it differs from electronic government and the fields of implementation that e‐governance include.
Internet Marketing
This article provides a review of Internet marketing, an digital form of interactive marketing, and its use for the marketing in both consumer and business markets.
Virtual World
This article provides a review of virtual worlds, the features that define a virtual world as differing from other computer‐mediated experience and interest in their use for commerce and research.
Viral Marketing
This article provides a review of viral marketing and how digital social technologies have added to the growth in viral communications.
E‐Mail Marketing
This article provides a review of e‐mail marketing, the benefits of e‐mail marketing, the importance of permissions marketing, and the rise of spam, unsolicited e‐mail messages.
Virtual Reality
This article provides a review of virtual reality, and how virtual reality is used in differing sectors to facilitate immersive experiences for learning and design.
Mobile Marketing
This article provides a review of mobile marketing from traditional text or short message services ( SMS )‐based marketing to wireless mobile devices, mobile applications and quick response ( QR ) codes. Their use for promotion and customer service is discussed.
Creative Consumers
This article provides a review of creative consumers and consumer‐generated marketing, the differences between user‐generated‐ and cocreated content, and their importance to marketing.
Stickiness (Website)
This article provides a review of stickiness and how web sites, ideas, and/or brands or product offering can be sticky.
Advergaming
This article provides a review of advergaming, the different types of advergames and its effects on consumer behavior.
Blog
This article provides a review of the origins of the term blog and discusses the activity of blogging and microblogging through web‐based social technologies.
Hypermedia
This article provides a review of hypermedia, differentiating hypermedia from hypertext and multimedia in structure, design, and time dependencies.
E‐Retailing
This article provides a review of e‐retailing, the differing types of e‐retailing, and the growth in the use of self‐service technologies in retailing and financial services.
Search Engine Marketing
This article provides a review of search engine marketing, its growth, effectiveness, and the differing methods of search engine marketing.
Digital Marketing
This article provides a review of digital marketing, the digital media through which digital marketing activities are mediated, and the core characters of digital media: customization, personalization, and consumer‐generated content.
Social Web Marketing
This article provides a review of social web marketing, the use of social technologies such as social media and social applications to build social brand capital.
Click‐Through
This article provides a review of the origins of the term click‐through and discusses the measurement of click‐through behavior for reporting Internet advertising effectiveness.
Learning from a wiki way of learning
There is a growing need to design learning experiences in higher education that develop collaborative and mediated social writing practices. A wiki way of learning addresses these needs. This paper reports findings from a case study involving 58 postgraduate students who in small groups participated over eight weeks in a mediated collaborative writing project with and through wiki contexts. The project was not assessed but designed for task-based…
No prominent works on this page.
E‐Governance
This article provides a review of e‐governance and how it differs from electronic government and the fields of implementation that e‐governance include.
Internet Marketing
This article provides a review of Internet marketing, an digital form of interactive marketing, and its use for the marketing in both consumer and business markets.
Virtual World
This article provides a review of virtual worlds, the features that define a virtual world as differing from other computer‐mediated experience and interest in their use for commerce and research.
Viral Marketing
This article provides a review of viral marketing and how digital social technologies have added to the growth in viral communications.
E‐Mail Marketing
This article provides a review of e‐mail marketing, the benefits of e‐mail marketing, the importance of permissions marketing, and the rise of spam, unsolicited e‐mail messages.
Virtual Reality
This article provides a review of virtual reality, and how virtual reality is used in differing sectors to facilitate immersive experiences for learning and design.
Mobile Marketing
This article provides a review of mobile marketing from traditional text or short message services ( SMS )‐based marketing to wireless mobile devices, mobile applications and quick response ( QR ) codes. Their use for promotion and customer service is discussed.
Creative Consumers
This article provides a review of creative consumers and consumer‐generated marketing, the differences between user‐generated‐ and cocreated content, and their importance to marketing.
Stickiness (Website)
This article provides a review of stickiness and how web sites, ideas, and/or brands or product offering can be sticky.
Advergaming
This article provides a review of advergaming, the different types of advergames and its effects on consumer behavior.
Blog
This article provides a review of the origins of the term blog and discusses the activity of blogging and microblogging through web‐based social technologies.
Hypermedia
This article provides a review of hypermedia, differentiating hypermedia from hypertext and multimedia in structure, design, and time dependencies.
E‐Retailing
This article provides a review of e‐retailing, the differing types of e‐retailing, and the growth in the use of self‐service technologies in retailing and financial services.
Search Engine Marketing
This article provides a review of search engine marketing, its growth, effectiveness, and the differing methods of search engine marketing.
Digital Marketing
This article provides a review of digital marketing, the digital media through which digital marketing activities are mediated, and the core characters of digital media: customization, personalization, and consumer‐generated content.
Social Web Marketing
This article provides a review of social web marketing, the use of social technologies such as social media and social applications to build social brand capital.
Click‐Through
This article provides a review of the origins of the term click‐through and discusses the measurement of click‐through behavior for reporting Internet advertising effectiveness.
Learning from a wiki way of learning
There is a growing need to design learning experiences in higher education that develop collaborative and mediated social writing practices. A wiki way of learning addresses these needs. This paper reports findings from a case study involving 58 postgraduate students who in small groups participated over eight weeks in a mediated collaborative writing project with and through wiki contexts. The project was not assessed but designed for task-based…
Twitter, the most brilliant tough love editor you’ll ever have.” Reading and writing socially during the Twitter Fiction Festival
The communication practice of tweeting has fostered numerous literary experiments, like Teju Cole’s series “Small fates” and Jennifer Egan’s novel “Black box”. In late 2012, these experiments culminated in an event that focused on such literary experiments: the first Twitter Fiction Festival. In this paper, we explore how people who participated in the festival use tweeting to embrace and enact writing and reading literature as a social experienc…
Computer Science (15 works) · Business (12 works) · Digital Marketing and Social Media (11 works) · Marketing (8 works) · World Wide Web (8 works) · Advertising (7 works) · Technology Adoption and User Behaviour (6 works) · Consumer Behavior in Brand Consumption and Identification (5 works) · Digital marketing (4 works) · Digital Communication and Language (3 works)